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Collins Opoku, Antwi ; Emmanuel, Debrah ; Eric, Amankwa ; Richard, Amoako ; Samuel Adu, Gyamfi ; Seth, Ampadu ; Yuanchun, Jiang. (2022) Online personalized recommended product quality and e-impulse buying: A conditional mediation analysis.
In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:64:y:2022:i:c:s0969698921003556.
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cites:
Kim, R.B. ; Chao, Y. Effects of brand experience , brand image and brand trust on brand building processĀ : the case of Chinese millennial generation consumers. 2019 Journal of International Studies. 12 9-21
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