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Chunhua, Sun ; Meng, Kong ; Xiayu, Chen ; Yezheng, Liu ; Yuan, Fang. (2022) Influence of augmented reality product display on consumers€™ product attitudes: A product uncertainty reduction perspective.
In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:64:y:2022:i:c:s0969698921003945.

Full description at Econpapers

cites:

Dwivedi, Y.K. ; Ismagilova, E. ; Hughes, D.L. ; Carlson, J. ; Filieri, R. ; Jacobson, J. ; Jain, V. ; Karjaluoto, H. ; Kefi, H. ; Krishen, A.S. ; Kumar, V. ; Rahman, M.M. ; Raman, R. ; Rauschnabel, P.A. ; Rowley, J. ; Salo, J. ; Tran, G.A. ; Wang, Y. Setting the future of digital and social media marketing research: perspectives and research propositions. 2021 Int. J. Inf. Manag.. 59 102168-

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