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Abdullah, Alghamdi ; Mehrbakhsh, Nilashi ; Mesfer, Alrizq ; Rabab Ali, Abumalloh ; Sarminah, Samad ; Sultan, Alyami. (2023) Analysis of customers satisfaction with baby products: The moderating role of brand image.
In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:73:y:2023:i:c:s0969698923000814.

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cites:

Agmeka, F. ; Wathoni, R.N. ; Santoso, A.S. The influence of discount framing towards brand reputation and brand image on purchase intention and actual behaviour in e-commerce. 2019 Procedia Comput. Sci.. 161 851-858

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