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Florian, von Wangenheim ; Marcia, Nien ; Sandro, Arnet. (2024) Don€™t be a hamster! Social appeals to curb panic buying at the point-of-sale.
In: Journal of Retailing and Consumer Services. RePEc:eee:joreco:v:79:y:2024:i:c:s0969698924001802.
Full description at Econpapers
cites:
Truong, V.D. Social marketing: a systematic review of research 1998-2012. 2014 Soc. Market. Q.. 20 15-34
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