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Aura, Rtelion ; Beata, Einauskiene ; Kristina, Petraviit ; Krzysztof, Krukowski. (2021) Linking Luxury Brand Perceived Value, Brand Attachment, and Purchase Intention: The Role of Consumer Vanity.
In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:12:p:6912-:d:577625.

Full description at Econpapers

cites:

Heine K. The Concept of Luxury Brands—Luxury Brand Management; EMLYON Business School: Écully, France, 2012.

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