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Khanh Bao, Ho ; Shu, Wang ; Wann-Yih, Wu ; Ying-Kai, Liao. (2021) The Role of Corporate Social Responsibility Perceptions in Brand Equity, Brand Credibility, Brand Reputation, and Purchase Intentions.
In: Sustainability. RePEc:gam:jsusta:v:13:y:2021:i:21:p:11975-:d:667958.

Full description at Econpapers

cites:

Chen, P.Y.; Hitt, L. Brand awareness and price dispersion in electronic markets. In Proceedings of the International Conference on Information Systems, ICIS 2001, New Orleans, LA, USA, 16–19 December 2001; Volume 26. Sustainability 2021, 13, 11975 19 of 19

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