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Jingxian, Huang ; Qiulian, Shen ; Yuxuan, Du. (2024) Consumer Citizenship Behavior in Online/Offline Shopping Contexts: Differential Impact of Consumer Perceived Value and Perceived Corporate Social Responsibility.
In: Sustainability. RePEc:gam:jsusta:v:16:y:2024:i:7:p:2968-:d:1369223.

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cites:

Hamari, J.; Lehdonvirta, V. Game Design as Marketing: How Game Mechanics Create Demand. Int. J. Bus. Sci. Appl. Manag. 2010, 3, 34–49. Sustainability 2024, 16, 2968 19 of 19

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