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Our data says that the document:

Hyejoon, Rim ; Weiting, Tao ; Yi Grace, Ji. (2022) Theoretical Insights of CSR Research in Communication from 1980 to 2018: A Bibliometric Network Analysis.
In: Journal of Business Ethics. RePEc:kap:jbuset:v:177:y:2022:i:2:d:10.1007_s10551-021-04748-w.

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cites:

Chang, C. T. (2011). Guilt appeals in cause-related marketing: The subversive roles of product type and donation magnitude. International Journal of Advertising, 30(4), 587–616.

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