SOCIAL MEDIA | TRENDS

Clubhouse App, the Unofficial Galateo

Don’t be a jerk: read this if you’re new to the app and/or you really want to keep the harmony

Photo by William Krause on Unsplash

Yes, Clubhouse is the new shiny trend we’re all enjoying and trying to understand.

Yes, it’s not super inclusive as it’s iPhone only. But I won’t discuss it here.

In the last few weeks I read a lot of great articles about this app (check the list at the end), and listened to a lot of great conversation on it. Today, I’d like to share some considerations on the fact this forming platform’s success (or failure) will truly depend a lot on how users will behave as it opens up to more and more users.

Clubhouse is a highly-interactive, real-time, people-moderated cocktail of voices.

Users attitude will make this mix delicious or nauseating.

People before Technology and Processes. Before we discuss the UX, before we talk about monetization and brands involvement, before we get annoyed by servers overload, let’s truly look at the way we should be using this app.