GANNI

We’re proud to continue our partnership with Copenhagen Fashion Week as a patron of the CPHFW NEWTALENT scheme For Spring/Summer 2026, we champion emerging Nordic design talent- including Bonnetje, Berner Kühl and Anne Sofie Madsen - providing advice, tools and a platform to shine “Collaborating with emerging talents and independent creatives has always been a source of joy and purpose for me, and I am thrilled to share our platform with these talented individuals who embody such strong creative visions.” — Ditte Reffstrup, Creative Director

For Pre-Spring 2026, the GANNI woman reaffirms her playful, elegant and bold confidence, taking comfort and joy in a wardrobe which reinterprets the Copenhagen-based house’s most beloved hero silhouettes. She strides, with ease-fuelled intention, into a cooler season, with pieces that seamlessly adapt to family lunches, city walks and dancing after dark. The GANNI woman interprets the label’s elevated archetypes as her own, whether sparkling or snug, tailored or glamorous, functional or frilled. Thank you to Laird Borrelli-Persson from Vogue for speaking with our creative director Ditte Reffstrup last week and for the thoughtful review of the collection. Read the full article here: https://lnkd.in/d7jQZWX3

Last week at the Global Fashion Agenda, we had the privilege of hosting two meaningful moments focused on collaboration, innovation, and pushing fashion forward. At our annual GANNI dinner, founders Ditte and Nicolaj Reffstrup welcomed industry friends and changemakers into their home in Copenhagen. Around the table were innovators from Oleatex Circulose and Pelinova (Recyc Leather) the minds behind some of the most promising next-gen materials powering our Fabrics of the Future initiative. Together, we explored how scaling these materials is essential to achieving our goal of reducing GANNI’s carbon footprint by 50% by 2027, from our 2021 baseline. The next day, our Chief Sustainability Officer, Lauren Bartley joined a dynamic panel discussion on Closing the Consumer Gap, alongside climate communicator Aditi Mayer and thought leaders Pascal Brun, Devon Leahy, and Florence Bulté. The conversation challenged us to rethink value, mindset shifts, and the role of circularity in shaping a more responsible industry. These moments remind us that while the road to decarbonisation is complex, it’s through shared knowledge and collaboration that real change happens. Dive deeper into our journey, including progress and challenges, in our latest Responsibility Report. Now live at https://lnkd.in/d86-E8Qp

Today, we published GANNI’s 2024 Responsibility Report. At GANNI, we’ve never claimed to be perfect—and we’re not trying to be. But we are committed to showing up, taking action, and challenging the way things have always been done. Over the past year, we’ve taken some of our biggest steps yet towards our GAMEPLAN 2.0 responsibility strategy. That progress wouldn’t have been possible without the incredible material innovators and partners we work with every day. Our 2024 Responsibility Report outlines the progress we’ve made across four key pillars: social impact, climate action & biodiversity, materials & innovation, and circularity There’s no perfect roadmap, but we’re here to do the work—one bold step at a time. Read the full report: https://lnkd.in/dsJVmvb6

Great conversation with Elektra Kotsoni and our CEO Laura du Rusquec in Vogue Business Laura shares her vision for the brand’s growth and the exciting path ahead for GANNI. Her vision is a testament to the values that define our work - innovation, creativity, and a commitment to sustainability. Many thanks Elektra Kotsoni and Vogue Business Read the full article here: https://lnkd.in/eEveNHPJ

Yesterday in Paris, we unveiled our Fall/Winter 2025 runway collection. Fall/Winter 2025 revels in the eclecticism and elegant free-spiritedness of the GANNI Woman, whose approach to dressing celebrates an intentional imperfection. Protected by the cocooning familiarity of the domestic world, her wardrobe signals that from living rooms to life beyond, the house of GANNI is always a home. Thank you Vogue , WWD , i-D Vogue Scandinavia , VOGUE France for your reviews. Lastly a huge thank you to the incredible GANNI teams who worked tirelessly behind the scenes on the show. The show film is now available on GANNI.com - https://lnkd.in/dX4Czvay

GANNI Spring/Summer 2025 An Interplay of Contrasts For GANNI Spring/Summer 2025, effortless confidence and fearless self-expression come together—unveiling a wardrobe that’s as bold as it is wearable. An ode to individuality, this next chapter revels in the interplay of contrasts—masculine and feminine; tailored and diaphanous; sophistication and playfulness; utilitarian and romantic. Debuted on the runway at Paris Fashion Week, Spring/Summer 2025 marks a leap forward, shaped by innovation. Materials are transformed through modern alchemy, while silhouettes steeped in responsible craftsmanship offer a glimpse of what’s to come. With a focus on biker-buckled trench coats, sartorial suiting with ruched sleeves and Bermuda shorts, cinched corset-detail denim, and smocked handkerchief dresses, this collection thrives on inventive layering. Signature leopard and floral prints, paired with sheer organza and technical fabrics, bring the contrasting palette of algae green, chocolate brown and sky blue to life—expressing a sense of intuitive freedom. This dynamic energy is further amplified through the arrival of the XXL Hobo Bag and Lace-Up Ballerina, where utility meets romance. “We wanted to channel the GANNI Woman’s innate confidence and dynamic energy—someone who is tuned in. This collection is about courage, empowerment, and connection, pushing our boundaries across both design and innovation." — Ditte Reffstrup, Creative Director, GANNI. Captured by acclaimed photographer Mark Kean, the campaign stars Danish model-turned-artist Frederikke Sofie, a longtime friend and muse of GANNI, and is styled by the visionary Vanessa Reid.

Thank you to Allyson Shiffman and Vogue Scandinavia for the lovely mention of our debut show in Paris - It’s a great honor to be listed first in your roundup of the 9 biggest Scandinavian fashion moments of 2024. We look forward to creating more memorable moments in 2025! Read the full article here: https://lnkd.in/dHpiaFJX

We're excited to see our Pre-Fall 2025 collection featured on Vogue Runway Thank you to Laird Borrelli-Persson for the thoughtful review and for capturing the essence of this season. As GANNI creative director Ditte Reffstrup shared, "The Ganni girl has grown up—and I think that's very natural because [she] is also an extension of me." This collection reflects our core values while embracing evolution, blending playful energy with a sophisticated perspective. Read the full article here: https://lnkd.in/d7ZP2t7F

Last Friday, we proudly opened the doors to our GANNI Madison Avenue store in New York City—our fifth flagship in Manhattan! This exciting milestone marks a significant step in our US expansion and introduces our most elevated store concept yet. We're thrilled to share our unique blend of Scandinavian design and responsibility with even more customers. A special thank you to Lisa Lockwood and WWD for featuring our store opening. We can't wait to welcome you to our new home on Madison Avenue. Come visit us! Read the full WWD article here: https://lnkd.in/ehsHNUuT