DESIGUAL

Desigual x BOTTER, first collection now available🦈  We’re proud to present High Tides, the first collaboration between Desigual and BOTTER: a unisex collection that turns the sea into a powerful metaphor for connection, fluidity, and freedom. Inspired by BOTTER’s Caribbean heritage and Desigual’s Mediterranean spirit, this collection breaks traditional boundaries with bold, layered silhouettes that merge Desigual’s iconic patchwork with BOTTER’s avant-garde craftsmanship. From hybrid dresses that balance structure and fluidity, to jeans printed with marine sunsets and oversized blazers inspired by ocean currents, each piece invites you to rethink fashion beyond rules and labels. It’s about the freedom to wear, to mix, to express who you truly are. Discover how the sea connects us all through fashion that is bold, human, and deeply meaningful. Now available on our website and in Desigual stores ✨. #DesigualxBOTTER #Fashion #Collaborations #Desigual

Excited to announce DESIGUAL x BOTTER, a bold new creative and international collaboration. Launching on August 26th, this unisex capsule collection was co-created with visionary designers Lisi Herrebrugh and Rushemy Botter. This collection explores movement, change, and freedom of expression through fashion, blending BOTTER’s sustainable, storytelling-driven approach with Desigual’s bold, creative DNA. Designed for a global audience that values authenticity and transformation, Rise & Fall celebrates contradiction as beauty and fashion as a powerful form of self-expression. #Desigual #DesigualxBOTTER #Collaborations #Fashion

At Desigual, we believe in the power of creativity and mentoring to inspire bold ideas 🚀. As part of the TF Talent Factory , we had the chance to support the winning project of its 10th edition — an initiative that empowers high school students to turn innovative concepts into real solutions with social impact 🌱. The result? 🏆 DreamScape Kids: a smart duvet designed to adapt to children’s needs through light, sound, and vibration, creating relaxing or stimulating environments depending on each user. We’re proud to contribute our experience and creativity to mentoring programs like this, inspiring the next generation of changemakers to dream big 💡. #Desigual #Innovation #Mentoring #YoungTalent #SocialImpact #FutureMakers #Creativity

At DESIGUAL, we’ve reinterpreted the message “Not A Doll” to spotlight trans rights in the heart of Madrid. Our SS25 campaign “Not A Doll”, launched last April with Ester Expósito as global ambassador, opened an important conversation about challenging traditional beauty standards and representations of women. However, its timing coincided with the emergence of the “Protect the Dolls” movement, which led to different interpretations—especially around the word “doll” in certain cultural contexts. As a public statement and a reaffirmation of our long-standing commitment to inclusion, we’ve taken things a step further this Pride Month by placing the active defense of trans rights at the center. A large billboard now hangs on our flagship store in Preciados (Madrid), featuring a reimagined version of the original message. It shows artist and activist Manuela Core wearing the “A DOLL” t-shirt, paired with a powerful statement: “TRANS RIGHTS ARE HUMAN RIGHTS.” #Desigual #TransRightsAreHumanRights #NotADoll #Pride2025 #Inclusion #PrideMonth

Last week, we celebrated the 8th edition of Innovation Day at DESIGUAL headquarters in #Barcelona — a day dedicated to bold ideas💡, inspiring people , and the power of creativity and technology to reshape the fashion industry. The day began with a powerful keynote by Jasna Rokegem, CEO of Jasna Rok Lab, on “Designing with emotion: the power of emotech” — a fascinating look at how technology can become a bridge for emotional connection through smart garments and brain-sensing interfaces. We then dove into a series of fast-paced Quick Tech Talks with thought leaders like Joan Clotet Sulé, Daniel Espejo, Eduardo García Garzón, PhD, and Mariele Sánchez-Palencia Taboada, covering everything from humanism in the age of AI to how brands can position themselves in an AI-driven world 🌐. The day wrapped up with an energizing fireside chat featuring Nacho Rivera (Blue Banana Brand) and Juan Martínez (Reforcer), moderated by Carlos Ruisánchez (Wayra) — a conversation full of insights on resilience, brand identity, and building the future of fashion with purpose. At DESIGUAL, innovation isn’t just about technology — it’s about how we use it to connect, inspire, and drive meaningful change 🚀. #InnovationDay #AwesomeLab #Desigual #FashionTech #Creativity #AI #Emotech #FutureOfFashion #Barcelona

On June 11th and 12th, our Barcelona HQ turned into a vibrant hub of energy, creativity, and strategy. Our Commercial Convention SS26 brought together our Retail, Wholesale, and Digital teams from across the globe to discover the new SS26 Collection — We Love to Be Bold. 🚀 Over two days, we shared our future vision, explored bold product innovations, and aligned on strategy with a fully omnichannel mindset. With inspiring sessions led by our leadership team and plenty of moments to reconnect, the convention was a true celebration of what makes Desigual unique. This is how we look ahead to 2026: together, energized, and unapologetically bold. #Desigual #WeLoveToBeBold #SS26 #DesigualPeople #CommercialConvention #BoldMoves

Excited to share a bold new chapter for DESIGUAL: we’re launching Desigual Studio — our most premium and creative line to date. Unveiled today, Desigual Studio is a bold, creative leap — an exclusive, limited-edition line that reinterprets the brand's DNA with elevated design, meticulous craftsmanship, and standout details. It’s Desigual, but taken to the next level. Designed for the confident, fashion-forward 30-something, this line celebrates individuality and expressive style — with high-quality materials and a daring aesthetic that stays true to the brand’s colorful, disruptive roots. The official debut will take place on September 10th with a special international runway show in Barcelona — our home, our muse, and the heart of our inspiration. As FERNANDA BLASCO, our Product Director, puts it: “With Studio, you’ll see Desigual at its most extreme — bold, ambitious, and deeply connected to our DNA. Studio is our way of celebrating what makes us different and making a statement through design.” #Desigual #DesigualStudio

At Desigual, we believe that talent starts at home. That’s why we launched Talent Lab – a dedicated day designed to assess the skills, potential, and growth opportunities of our internal teams.   Held across different cities in Spain, Italy, France and Germany, Talent Lab combines assessment tools such as role plays, group dynamics, reflection spaces, and co-creation sessions. This immersive experience helps us identify individual and collective strengths, development areas, and align future growth with Desigual’s strategic goals.   More than just evaluating current performance, Talent Lab is about shaping personalized development plans, nurturing leadership, and fostering a culture of continuous learning and evolution.   We’re proud of the energy and talent of our teams — and we’re excited to keep growing together. 💥

En DESIGUAL , estamos convencidos de que el progreso hacia una industria de la moda más ética, transparente y responsable pasa por la colaboración entre actores clave del sector. Por eso, nos ha hecho especial ilusión ser los anfitriones del encuentro amfori - Trade with Purpose Network Connect – Spain & Portugal celebrado el 28 de mayo en nuestra sede de Barcelona. Durante toda la jornada, recibimos a representantes de empresas miembros de Amfori comprometidos con el desarrollo sostenible. Fue una oportunidad única para compartir experiencias, actualizar conocimientos y construir redes de colaboración sólidas en torno a los retos comunes que enfrentamos en nuestras cadenas de suministro. La agenda incluyó desde una presentación de novedades como la herramienta Multi-Tier y el programa amfori SustainaPass y una sesión específica dedicada al concepto RSP y al programa Speak For Change. Este tipo de encuentros son clave para avanzar hacia una cadena de valor más sostenible, inclusiva y resiliente. Desde Desigual, reafirmamos nuestro compromiso de seguir impulsando espacios de diálogo y acción colectiva.

🌟 Ester Expósito graces the cover of Vogue México y Latinoamérica in DESIGUAL Our global ambassador embodies the essence of Desigual’s DNA — bold, authentic, and unapologetically expressive — in the June issue of Vogue México. Shot in Mexico City, Ester wears exclusive pieces from our upcoming collections, in a story that highlights our vibrant design and reinforces our commitment to individuality, freedom to be yourself, and creative expression. From Barcelona to Latin America, a visual journey that captures the energy, colour, and attitude of Desigual. Photographer: Karla Lisker #Desigual #EsterExpósito #VogueMexico