Personal Information
Organización/Lugar de trabajo
Other
Ocupación
Digital Media and Performance Coordinator
Sector
Apparel / Fashion
Acerca de
Fernanda is a senior digital marketing professional experienced both on CPG and Telecom industries, currently
taking part in the team responsible for developing Avon´s digital maturity, working both in:
• planning and implementing digital campaigns (both creative and media strategies) for products and branding and
• coordinating digital projects with cross-functional teams (sales, product managers, legal & regulatory, CRM, IT, etc.) and multiple stakeholders in a fast paced environment, defining scope and following up the action plan until the conclusion of each project.
Etiquetas
motivação
psicologia
comunicação
self-determination theory
gestão de pessoas
communcation
motivation
work motivation
performance
digital analytics
digital advertising
métricas digitais
ihc
digital marketing
kpis
análise digital
web analytics
visual thinking
analises
squid
5w2h
raciocinio analitico
analises de negocios
avinash
web analytics an hour a day
kaushik
avinash kaushik
trinity platform
analytics
strategic planning
strategy
stra
teste de usabilidade
inquirição contextual
anáise da tarefa
avaliação cooperativa
design de interação
grupo de foco
avaliacao heuristica
web logs
tags
cookies
analytics strategy
estratégia de analytics
web beacons
javascript
usabilidade
ergodesign
ergonomics
human factors
peronas
cenários
slideshare
pesquisa
coleta de dados
instagram
abordagem sistêmica
google maps
perfil usuário
the back of the napkin
codex
pensamento viual
apresentações
strategic management
Ver más
Presentaciones
(18)Documentos
(7)Recomendaciones
(17)10 Ridiculous Hacks to 5X Click-Through Rates
Internet Marketing Software - WordStream
•
Hace 9 años
Display media trading desk (DSP) - Karthikeyan Haldurai - Google
Jigserv Digital
•
Hace 10 años
Marcas Simbióticas
Edmour Saiani
•
Hace 9 años
Atlas of economic complexity part I
Marcos CAVALCANTI
•
Hace 9 años
40 Tools in 20 Minutes: Hacking your Marketing Career
Eric Leist
•
Hace 11 años
The ROI of Effective Recognition
O.C. Tanner
•
Hace 11 años
Tipografia para Web - Plau Branding, Type & Design.
Plau
•
Hace 11 años
"Por que certas pessoas inovam e outras não?" Dissertação de mestrado de Fernanda Sarmento (Orientador: Marcos Cavalcanti)
Marcos CAVALCANTI
•
Hace 11 años
Trends Changing Digital Marketing (Updated Deck)
Kyle Lacy
•
Hace 12 años
Crap. The Content Marketing Deluge.
Velocity Partners
•
Hace 12 años
Plau – Desenhando letras para logos, lettering e fontes.
Plau
•
Hace 12 años
Visual Content Rules The World
XPLAIN
•
Hace 12 años
20 Quotes to Kick You into Creative from #CannesLions / #OgilvyCannes
Ogilvy
•
Hace 12 años
Dear NSA, let me take care of your slides.
Emiland
•
Hace 12 años
What is strategy?
Dr. Marc Sniukas
•
Hace 16 años
13 Steve Jobs Quotes for Creatives and Designers
Stinson
•
Hace 12 años
Culture (Original 2009 version)
Reed Hastings
•
Hace 14 años
Personal Information
Organización/Lugar de trabajo
Other
Ocupación
Digital Media and Performance Coordinator
Sector
Apparel / Fashion
Acerca de
Fernanda is a senior digital marketing professional experienced both on CPG and Telecom industries, currently
taking part in the team responsible for developing Avon´s digital maturity, working both in:
• planning and implementing digital campaigns (both creative and media strategies) for products and branding and
• coordinating digital projects with cross-functional teams (sales, product managers, legal & regulatory, CRM, IT, etc.) and multiple stakeholders in a fast paced environment, defining scope and following up the action plan until the conclusion of each project.
Etiquetas
motivação
psicologia
comunicação
self-determination theory
gestão de pessoas
communcation
motivation
work motivation
performance
digital analytics
digital advertising
métricas digitais
ihc
digital marketing
kpis
análise digital
web analytics
visual thinking
analises
squid
5w2h
raciocinio analitico
analises de negocios
avinash
web analytics an hour a day
kaushik
avinash kaushik
trinity platform
analytics
strategic planning
strategy
stra
teste de usabilidade
inquirição contextual
anáise da tarefa
avaliação cooperativa
design de interação
grupo de foco
avaliacao heuristica
web logs
tags
cookies
analytics strategy
estratégia de analytics
web beacons
javascript
usabilidade
ergodesign
ergonomics
human factors
peronas
cenários
slideshare
pesquisa
coleta de dados
instagram
abordagem sistêmica
google maps
perfil usuário
the back of the napkin
codex
pensamento viual
apresentações
strategic management
Ver más