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Herman Tam

Herman Tam

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Personal Information
Organización/Lugar de trabajo
Orange County, California Area United States
Ocupación
Vice President of Marketing, Consumer Products Group
Sector
Consumer Products
Sitio web
http://www.lpcpg.com
Acerca de
I am a classically-trained consumer goods marketer with over 20 years of B2B and B2C experience leading marketing in Fortune 500 and middle market environments. I have directed marketing & product development for companies in home furnishings, bedding, luxury home appliances, home improvement and building materials industries. Most recently, I have helped achieve a three-year sales CAGR of 4%, helped improve EBIT by 150 basis points, and contributed to the growth of a category from $40 million to $110 million, by: - conceptualizing and implementing marketing strategies; - driving new product development, leading new product launches; - bringing new product innovations to market; - lea...
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Star Advertiser Interview 160114

Hace 9 años • 435 Visualizaciones
Personal Information
Organización/Lugar de trabajo
Orange County, California Area United States
Ocupación
Vice President of Marketing, Consumer Products Group
Sector
Consumer Products
Sitio web
http://www.lpcpg.com
Acerca de
I am a classically-trained consumer goods marketer with over 20 years of B2B and B2C experience leading marketing in Fortune 500 and middle market environments. I have directed marketing & product development for companies in home furnishings, bedding, luxury home appliances, home improvement and building materials industries. Most recently, I have helped achieve a three-year sales CAGR of 4%, helped improve EBIT by 150 basis points, and contributed to the growth of a category from $40 million to $110 million, by: - conceptualizing and implementing marketing strategies; - driving new product development, leading new product launches; - bringing new product innovations to market; - lea...

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