Brandon Murphy

401 Seguidores

17 SlideShares 401 Seguidores 183 Siguiendos

Developed agency position used to relaunch agency Wrote a new marketing model complete with philosophy and research model Lead planning on all accounts, touched all brands in the agency Lead new business while enterprising new opportunities Repositioned and developed new campaigns many brands including client work sessions, qualitative and quantitative research, engagement planning, creative briefing and campaign development Developed strong strategic relationships with upper management clients Managed planners and worked across all agency departments Specialties: Brand strategy Big Ideas Consumer insight and research Account Planning Engagement Planning

22squared advocacy social brand advocacy friendship model friendship social media brand advertising media bank of america macys wal-mart kohls apparel target jc penney at&t mobile sprint virgin t-mobile verizon airlines umpqua citibank wachovia banks ing wamu bank brandon murphy admap retail banking 22 squared grocery manufacturers association gma friendshipmodel22squaredbrandonmurphybrandingmarke friendshipmodel22squaredbrandonmurphybrandingmarke social trends consumer trends trends tech trends brand strategy media trends superheroes design values branding brand planning polarity account planning consumer insight leading aaaa positioning paradox currentcurrenttv22squaredbrainstorm delta jet blue southwest american airlines virgin airlines socialmedia pma blur engagement roi wom bww womma buffalowildwings facebook conversation work leadership

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Brandon Murphy

Presentaciones

Tampa Ad Connect Preso - Future of Advertising

Current TV Live Brainstorm Recap

The Friendship Model: How to build brand advocacy in a consumer-driven world.

Brand Advocacy and Social Media - 2009 GMA Conference

Blur Pma Chicago - Igniting Advocacy Through Social Media

The True Value of Social Media

BWW 2010 WOMMA Preso w/22squared

Brand Strategies That Ignite Consumer Conversation

The 2013 Trends Sh*t List

Life Lessons from Superheroes

Retail Survival Guide_FINAL

DOTPS for M2Moms FINAL

Documentos

22squared Igniting Advocacy In Retail Banking

Apparel Retail and Brand Advocacy

2008 Wireless Providers and Advocacy

2008 Airlines and Advocacy

Engagement Bill Of Rights

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Making your Corporate Website Relevant

Cannes Keynote Speech

Digital is dead

Understanding the Social Customer

Brand Planning for Clients

Lessons in Propagation Planning 2009