For further personalization of your LinkedIn campaign messages, you can use our third-party tool, Hyperise, together with Expandi.
It allows you to send personalized GIFs and images together with your campaign messages. You can use one Hyperise account across multiple LinkedIn accounts on Expandi, making this feature particularly useful for agency owners or companies that manage multiple accounts within Expandi.
You cannot use Hyperise in a connection request - it is not allowed on LinkedIn to attach anything in a request so it is also not available in Expandi.
You cannot use Hyperise in a (first) group message or a group follow-up - it is not allowed on LinkedIn to attach an image/gif in an initial group message so it is also not available in Expandi.
Message preview - Hyperise GIFs will not appear when previewing the message in the campaign. They will only appear when the message is sent.
How do you begin with Hyperise and create an image?
If you do not have an account on Hyperise yet, please go here and create an account
Log in to the created Hyperise account
Go to the Images tab
Create a new image there
Make sure to choose the correct proportions, set as the Canvas background, and select Adjust to set the Canvas size to the image (The recommended size should be square, so for example 600x600 px). Please learn about image requirements here
Layout the image as desired
How do you add the lead's LinkedIn profile picture to the image/automate it?
If you would like to add the lead's LinkedIn profile image please make sure that when you insert the picture, you follow these steps:
Drag the Profile tab into your design
Adjust the tab to where you would like it to be on the image
Hyperise will automatically map the image from the information Expandi has so the user's profile picture will be populated
Once the image/gif is created, you can now integrate your Hyperise account with Expandi.
How to integrate Hyperise on Expandi?
Click on your profile icon in the bottom left-hand corner on Hyperise
Go to Your Settings: https://app.hyperise.io/settings#/api
Go under the API tab on the left
Create a name for the API token
Then click on the Create API token button
Copy the token ID by pressing the Copy to Clipboard button
Go to Expandi and open the LinkedIn account you wish to integrate Hyperise for
On the sidebar menu on Expandi, click on the LinkedIn Settings button
Select the Integration Apps option
Look for the Hyperise integration section and click Connect to proceed with the setup:
Then, you'll have to add the Hyperise API key. Once you have it added, click Connect.
Your Hyperise is integrated with Expandi now!
**Note**
You need to do this step for each LinkedIn profile that you wish to use the Hyperise integration. This means if you are an agency owner, you need to input an API key into the LinkedIn settings on Expandi for your client's account.
How to use Hyperise in the campaign?
To use the feature in a campaign, you must do the following steps:
Go to the Campaigns overview page, and open the campaign you'd like to use a Hyperise image in
Go to the Steps tab in the campaign and click on the Select Hyperise image button
Click on the Sync from Hyperise button
From the drop-down menu, select the image you would like to use
Click on the Save Messages button to save the changes
Once the message is sent to the lead in the campaign, you'll see your image in a sent message.
Keep in mind that you are not able to use Hyperise in your connection message (connector message in the connector campaign) to a potential lead.
If you have any more questions, please contact Customer Support!
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