EvePaper

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ASUS ROG “Campus Gaming Arena” Activation Snapshot ASUS ROG transformed ordinary campus halls into high-voltage gaming zones. Students battled it out on the latest ROG laptops in mini esports tournaments, bringing the thrill of pro gaming right to their campus. Campus Challenge & Opportunity Esports is booming among students, but access to premium gaming setups is limited. ASUS bridged that gap—giving students the experience and creating a natural pull for their gaming lineup. Activation Mechanics ✅ QR code registrations for campus-wide gaming tournaments ✅ ROG gaming lounge with high-performance setups ✅ Live commentary & streaming on campus social handles ✅ Winner rewards: gaming headsets, mouse pads, discount vouchers ✅ Reel challenge: “#ROGCampusClash” for extra prizes Impact & Takeaways 🎮 3,500+ students participated across 5 campuses 📲 5.6M+ impressions through reels and live streams 💻 Noticeable spike in campus tech inquiries for ROG laptops How EvePaper helps We activate tech brands like ASUS across 5,000+ campuses with 10M+ students, turning product demos into high-energy cultural events. 👉 Want to make your tech the next big campus obsession? Collaborate with us: collaborate@evepaper.com 📸 Photo by A. Darmel via Pexels

Baskin Robbins “Mood Scoop Challenge” Activation Snapshot Baskin Robbins turned campus lawns into ice cream playgrounds with a “Mood Scoop” pop-up—students picked their mood, got a matching scoop, and shared their moments online. Campus Challenge & Opportunity Hostel life swings between late-night cramming and spontaneous fun. Students wanted a treat that matched their vibe—Baskin Robbins delivered that personalized sweetness. Activation Mechanics ✅ QR code mood quiz: Happy, Stressed, Chill, or Crazy? ✅ Matching ice cream scoop served instantly ✅ Personalized sticker for each mood cup ✅ Reel trend: “Scoop My Mood” challenge with campus influencers ✅ Winners got a free weekend tub delivery Impact & Takeaways 3,100+ moods scooped in 4 days 4.7M+ social impressions with #MoodScoop Boost in weekend store visits near campuses How EvePaper helps We turn indulgence into an experience across 5,000+ campuses and 10M+ students, blending taste with trend. Want to turn your product into a campus mood booster? Let’s create that moment: collaborate@evepaper.com 📸 Photo by Kelsey Curtis on Unsplash

Amul “Campus Chai Break” Activation Snapshot Amul turned dull lecture breaks into buzzing hangouts with a pop-up chai & toast corner—free tasters, live doodle walls, and quick contests added the perfect mix of warmth and fun. Campus Challenge & Opportunity Students crave affordable, comforting snacks between classes but rarely get a reason to pause together. Amul gave them that moment—relatable, nostalgic, and shareable. Activation Mechanics ✅ QR code check-ins for free chai & butter toast ✅ Live doodle wall: “Draw your chai-time story” ✅ Mini trivia rounds about milk & nutrition ✅ Social contest: Best doodle wins a month of Amul goodies ✅ Instagram reels with #AmulChaiBreak flooding student feeds Impact & Takeaways 4,200+ chai servings in 3 days 5.4M+ impressions across campus stories Surge in Amul snack sales post-activation How EvePaper helps We activate brands like Amul across 5,000+ campuses with a 10M+ student network, turning daily habits into cultural moments. Want to make your brand the go-to campus comfort? Partner with us: collaborate@evepaper.com 📸 Photo by Vitaly Gariev on Unsplash

Cult.Fit "Campus Power Hour" Activation Snapshot Campus quads and lawns turned into high-energy fitness zones with a one-hour workout marathon led by certified trainers—mixing Zumba, HIIT, and yoga in a festival-like vibe. Campus Challenge & Opportunity Students want to stay active but lack structured, engaging options that fit into their packed schedules. Campus Power Hour makes fitness social, fun, and FOMO-worthy—turning workouts into a shared experience. Activation Mechanics ✅ QR code pre-registrations for the “Power Hour” ✅ Rotating zones: Zumba, HIIT, Yoga, and Strength stations ✅ Live DJ + hydration counters to keep the energy high ✅ Free trial memberships for top participants ✅ Reel challenge: “One Hour. One Squad. One Burn.” Impact & Takeaways 📊 4,600+ students joined across 6 campuses 📊 5.2M+ impressions from reels and campus collabs 📊 30% spike in trial class sign-ups post-activation How EvePaper Helps At EvePaper, we craft such high-energy brand activations across 5,000+ campuses with 10M+ students, turning fitness and wellness initiatives into campus-wide movements. 👉 Want to make your brand the heartbeat of campus life? 📩 collaborate@evepaper.com 📸 Photo by Anna Stampfli on Unsplash

Noise “Campus Pulse Challenge” Activation Snapshot Noise brought fitness and fun together by turning campuses into real-time wellness arenas. Students wore Noise smartwatches to track their heart rate, steps, and focus streaks—competing live for bragging rights and cool merch. Campus Challenge & Opportunity Students want to stay fit and focused, but routine workouts often feel boring. Noise gamified wellness, making everyday movement, stress checks, and focus sessions competitive and social. Activation Mechanics ✅ QR code sign-ups to join the “Campus Pulse Challenge” ✅ Smartwatch kiosks for free trials & health check-ins ✅ Daily leaderboard: steps, focus hours, heart rate recovery ✅ Pop-up hydration + mini meditation zones ✅ Winners featured as “Campus Wellness Ambassadors” on Noise’s Instagram Impact & Takeaways 3,800+ participants in 5 days 4.5M+ impressions across campus and social media 22% spike in Noise smartwatch inquiries post-activation How EvePaper helps We amplify lifestyle tech across 5,000+ campuses with a 10M+ student network, turning gadgets into cultural status symbols on campus. Want your wearable to become a campus essential, not just an accessory? Collaborate with us: collaborate@evepaper.com 📸 Photo by Karolina Grabowska via Pexels

Reebok “Campus Fit Quest” Activation Snapshot Reebok transformed ordinary campus pathways into fitness tracks by launching a gamified step challenge. Students tracked their steps, competed with peers, and unlocked exclusive Reebok rewards—all while building a daily fitness habit. Campus Challenge & Opportunity Campus life often means long study hours and low physical activity. Students want to stay active but lack motivation and a fun reason to move. Reebok tapped into this gap, turning fitness into a social and competitive experience students actually wanted to join. Activation Mechanics ✅ QR code registrations for step challenges linked to their campus IDs ✅ Pop-up fitness hubs with skipping ropes, mini workouts, and hydration booths ✅ Live leaderboard displayed on campus socials and digital notice boards ✅ Free Reebok merchandise (caps, gym sacks) for top performers each day ✅ Reel trend: “My Campus. My 10K Steps.” for bonus points Impact & Takeaways 📌 4,200+ sign-ups in just 4 days 📌 5M+ impressions across campus networks 📌 18% growth in local Reebok store footfall post-activation 📌 Spike in social media mentions with hashtag #ReebokFitQuest How EvePaper helps We turn fitness into a campus movement by activating 5,000+ campuses and 10M+ students, helping brands like Reebok embed themselves into student lifestyles. ✨ Want your brand to become a daily habit, not just a product? Partner with EvePaper: collaborate@evepaper.com 📸 Photo by Ozan Yavuz via Pexels

Colgate “Smile Sprint” Activation Snapshot Colgate turned campus corridors into “Smile Sprints,” where students showcased their brightest smiles for a quick photo moment and a chance to win dental care kits. Campus Challenge & Opportunity Students love quick, interactive activities but often overlook oral care in their daily routine. Colgate made it relevant by linking healthy smiles with fun, shareable campus experiences. Activation Mechanics ✅ Smile Booths in high-footfall areas ✅ QR code check-in for instant photo & participation ✅ Free mini toothpaste & brush kits for every participant ✅ “Brightest Smile of the Day” reel challenge ✅ Winners featured on campus digital walls & Colgate Instagram stories Impact & Takeaways 3,400+ smiles captured in 4 days 4.1M+ impressions across social channels 18% rise in trial kit redemption & sales How EvePaper helps We make essential brands culturally engaging across 5,000+ campuses with 10M+ students, turning everyday care into memorable activations. Want to make your brand the reason students smile every day? Activate with us: collaborate@evepaper.com 📸 Photo by RDNE Stock project on Pexels

Not every meme disappears into the feed. Some open doors. ✨ We at EvePaper are bringing you Meme Camp 2025 — a space where your creativity doesn’t just entertain, it stands out. ✅ Make memes. ✅ Get noticed. ✅ Open up new opportunities. 👉 Don’t just scroll past, be the one others talk about. 🔗 https://lnkd.in/g__2maiG

Mountain Dew “Dare Dash” Activation Snapshot Mountain Dew turned everyday campus lawns into adrenaline-packed arenas. Students were challenged to race through a mini obstacle course, completing bold dares at each stage to win free Dew packs and bragging rights. It wasn’t just a run—it was a rush. Campus Challenge & Opportunity College life can often feel routine between lectures and assignments. Students crave short bursts of thrill and energy that break the monotony. Mountain Dew seized this opportunity to align its “Do the Dew” spirit with campus energy culture, making students live the brand rather than just sip it. Activation Mechanics ✅ Obstacle zones set up in open campus areas with quick but fun challenges ✅ QR code registration to join the leaderboard and claim participation badges ✅ Instant rewards: chilled Dew cans for all finishers ✅ “Fastest Dare Dash” reel challenge encouraging students to share their timed runs ✅ Winner’s spotlight featured on official campus and Mountain Dew social pages Impact & Takeaways 📌 1,900+ active participants in just 3 days 📌 3.7M+ social impressions, driven by reels and peer sharing 📌 Significant lift in on-campus beverage sales (+22%) during and post-activation How EvePaper helps With access to 5,000+ campuses and 10M+ students, EvePaper helps brands like Mountain Dew turn routine days into high-energy cultural moments that students remember—and repost. 💡 Want your product to fuel the next campus adrenaline rush? 👉 Let’s activate: collaborate@evepaper.com 📸 Photo by Pipe Vasquez via Pexels