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In light of recent reports regarding Omnicom Media Group's (OMG) name being misused by certain unknown persons to perpetrate a recruitment scam on individuals, we would like to clarify that OMG is not connected to or associated with such persons in any manner or capacity whatsoever. The claims made by these persons of being employees of OMG are patently false and misleading. We understand this to be a scam being perpetrated by certain unknown individuals and have reached out to the appropriate law enforcement authorities and have requested them to investigate this issue.   Please note that we do not contact anyone over WhatsApp or Telegram for jobs with OMG or ask for any payments at all including through GPay, PayTM, UPI, Bitcoin or any other method.   OMG and its entities are committed to combatting frauds being carried out in our name and are taking appropriate legal steps in regard to the same. If you are a victim, we recommend that you too file a complaint with your local police authorities against such scammers. In the meantime, we urge everyone to please be vigilant while interacting with unknown individuals online and verify any such communications through official sources.

With recent developments around the Online Gaming Act coming into effect, exchange4media's editor, Tasmayee Laha Roy, spoke to our CEO, Kartik Sharma, to understand its impact on advertisers, media players and agencies and the resilience of India’s advertising economy. Check out the full interview here: https://lnkd.in/d7FzMp5v Omnicom Media Group | Omnicom Media Group Asia Pacific #TransformExperiences

New Work! 🚗✨ She calls it Doda. Škoda calls it love. As the brand celebrates 25 years in the country, Škoda India's latest campaign is a heartwarming story that unfolds through the eyes of its youngest fan, Maya — a story that brings smiles, laughter, and a fresh way of seeing Škoda cars. Brought to life by the brand's partners, BBH India and amplified with an impact-focused media mix by PHD India, the “Fans, Not Owners” campaign tips a hat to the passion that Skoda's fans bring to the table. Through Maya's eyes, the film captures the magic of the machine that moves her world. Check it out below. Omnicom Media Group | Omnicom Media Group Asia Pacific | #PHDIndia #IntelligenceConnected

🌱 Team OMG India got our green on with a tree plantation drive in partnership with our long-standing collaborators, Light of Life Trust. Set amidst the lush settings of Mumbai's outskirts, our green crusaders joined hands with local farmers to plant 700+ saplings - turning a day of teamwork into a legacy of sustainability. Here’s to our people whose energy, commitment, and spirit make the world just that little bit greener.💚 Omnicom Media Group | Omnicom Media Group Asia Pacific #OMGIndia #SustainabilityInAction #PeopleWithPurpose #BeOMG

Happening Tomorrow!🎤 India’s festive season is more than a marketing moment; it’s a cultural phenomenon. Shailja Saraswati Varghese, Chief Content Officer at OMG India takes the stage at the 2nd edition of the Short Form Big Impact Leadership Summit by ShareChat & Moj, powered by ET BrandEquity, where she will be leading a powerhouse panel on how brands can unlock festive impact — through language-first strategy, creator-led storytelling, and regionally attuned media planning — right as India enters its most competitive marketing season. 📆 August 21, 2025 📍Taj Lands End, Mumbai Register to attend: https://lnkd.in/drficEKr Omnicom Media Group | Omnicom Media Group Asia Pacific #OMGIndia #OMGContent #TransformExperiences #ShortFormBigImpactLeadershipSummit #ContentMarketing

New Work⚡On India’s 79th Independence Day, Renault India unveiled a 30x30 ft hand-painted art installation en route to Terminal 3 of Delhi's Indira Gandhi International Airport. Brought to life by the acclaimed artist collective Doodle Mapuls, the piece reimagines the splendour of India’s ancient heritage through the vibrant lens of contemporary street culture, music, and youth expression. Think iconic Delhi architecture entwined with urban fashion, musical instruments, and more — a pop-futuristic canvas where tradition meets tomorrow. The iconic installation is a bold statement and embodiment of the French carmaker’s India-centric Renault.Rethink transformation strategy; redefining how brands can inspire. OMD India's CEO, Anisha Iyer, shared that the positioning of the launch was intended to engage travellers and reflect the brand’s creative vision. “This unveiling was designed to create a deep, genuine connection with the people of India by capturing the nation’s essence as it stands today: entrenched in culture, yet confidently moving forward. By launching it on Independence Day, we've made Renault a part of a day that honours India’s past, celebrates its present, and inspires its future, aligning the brand with a sense of collective pride and progress,” she said. Renault Group | OMD APAC | Omnicom Media Group | Omnicom Media Group Asia Pacific #RenaultRethink #RenaultIndia #OMDIndia

At the fourth edition of Agency Reporter’s Programmatic Asia Symposium in Mumbai, Nupur Bhayani Shah, Senior Vice President of Digital Planning at PHD India, joined industry peers on a panel to discuss Driving Brand Growth through Audience-First, Data-Led Planning. Moderated by Rahul Puri, Founder & Editor of Agency Reporter, the dialogue examined the industry’s shift from reactive planning to predictive, insight-driven strategy - powered by a nuanced understanding of audiences. The panel underscored the importance of moving beyond vanity metrics and campaign-level KPIs toward a framework where behavioural signals, intent data, and media efficiency work in unison to deliver both measurable performance and enduring brand impact. From the role of trust and creativity in a data-driven world to the challenges and opportunities of an evolving omnichannel landscape, the symposium offered rich perspectives on the future of marketing. Check out some highlights from the session below. Omnicom Media Group | Omnicom Media Group Asia Pacific | #PHDIndia #IntelligenceConnected

India’s Gen X is the quiet force powering luxury consumption in the market today. In conversation with Campaign India, OMG India's Chief Content Officer, Shailja Saraswati Varghese, recently shared her thoughts on the generation for whom it's all about substance over spectacle. Furthermore, she said, "Gen X connects with stories that reflect real-life milestones. Luxury, for them, is a marker of achievement, not impulse. Provenance, craftsmanship, and authenticity matter far more than social trends. And when it comes to measuring success, brands must look beyond reach to metrics like engagement depth, repeat purchases, and real-world interactions. To connect with them meaningfully, brands need to rethink their media mix. Newsletters offer curated discovery. LinkedIn is ideal for precision targeting, especially in luxury categories such as Finance, Auto, and High-end travel. Long-form videos help tell emotionally rich brand stories, while good old print and testimonials continue to be incredibly powerful mediums for earning their trust. The truth is, Gen X is already paying attention. They’re just waiting for brands to do the same. They may not be loud, but they’re loyal, discerning, and willing to invest in what they value." Read the full story here ➡️ https://lnkd.in/eKRQVYc8 Omnicom Media Group | Omnicom Media Group Asia Pacific | #OMGIndia #TransformExperiences #GenXMarketing

Happening Tomorrow 📢 OMG India's Chief Growth Officer, Anand Chakravarthy, will be at the Datamatixx 2025 Summit for an insightful fireside chat on the future of data-driven marketing. In this session, they will explore how the convergence of identity and intelligence is unlocking new possibilities for brands - reshaping strategies, sharpening personalisation, and driving meaningful growth in an ever-evolving landscape. 📅 Wednesday, 13th August 🕦 11.50 - 12.10 PM 📍Novotel Mumbai International Airport To attend, request your invite here: https://lnkd.in/gQizaQUD Omnicom Media Group | Omnicom Media Group Asia Pacific | ADGULLY #DATAMATIXX2025 #DatamatixxAsia2025

As India’s connected screens multiply, brands ahead of the curve are those breaking viewer fatigue with innovation. Curious about designing CTV campaigns that go beyond capturing attention to driving action across devices? Join OMG India's Managing Partner of Investment, Yatin Ram Balyan, and fellow speakers as they discuss how to unlock CTV Engagement through Format Innovation and Cross-Device Strategy at the ADGULLY and CereOne Media Pvt Ltd roundtable in collaboration with Yahoo DSP and FreeWheel. 📅 12th August 🕕 6:50 – 7:20 PM 📍 Novotel Mumbai International Airport, Mumbai Request your invite: https://lnkd.in/grTcQhcu Omnicom Media Group | Omnicom Media Group Asia Pacific | #CTV #ConnectedTV #TransformExperiences