Emotions, instincts and states of mind. Here some snaps from the #BTS of the 2026 #PirelliCalendar shot by Sølve Sundsbø.
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Pirelli was founded in Milan in 1872 and today stands as a global brand known for its cutting-edge technology, high-end production excellence and passion for innovation that draws heavily on its Italian roots. With 18 production plants in 12 countries and a commercial presence in over 160, Pirelli has around 30,700 employees and had a turnover of about 5.3 billion euro (in 2021). It is among the world’s major producers of tyres and associated services and the only one focused solely on the Consumer tyre market, which includes tyres for cars, motorcycles and bicycles. Pirelli’s technological excellence is also nourished by the innovation and competencies derived from sporting competitions, in which it has been active for over 110 years. Currently, the Company participates in over 350 car and motorcycle sport events and, since 2011, it has been the exclusive tyre supplier to the Formula 1© World Championship and will be the sole Global Tyre Partner until 2024. All of this has grown from a strong commitment to Research and Development based on an “Open Innovation” model. In 2021, Pirelli’s investment in R&D equaled around 6% of its revenues from High Value products, one of the highest levels among the world’s major tyre producers. Pirelli boasts around 2,000 people engaged in R&D, located at its Milan headquarters and 12 local technology centres, and a portfolio of more than 6,700 patents. The Pirelli brand is an international icon standing for technology, tastefulness and Italian excellence, synonymous with safety and reliability. Represented by the unmistakable “long P” logo for more than a century, the Pirelli name is associated with exclusivity, luxury and innovation, strengthening its distinctive position as a supplier to luxury car manufacturers. Pirelli continually enhances the reputation and strength of the brand through its involvement in motorsport events and competitions, cultural and artistic projects and initiatives benefitting local communities.
Link esterno per Pirelli
Emotions, instincts and states of mind. Here some snaps from the #BTS of the 2026 #PirelliCalendar shot by Sølve Sundsbø.
In the latest issue of #Pirelli World Magazine, Suzie Davies opens the doors to the invisible craft that shapes every great film: production design. From the Sistine Chapel to hedge mazes and flooded sets, her work as production designer transforms scripts into worlds — one detail, one instinct, one decision at a time. Because as she puts it, “The script is the center of everything. If that’s not working, the design won’t either.” Read the full interview here: https://lnkd.in/d9AR9JKz
L’artista e illustratrice Elisa Talentino racconta il processo creativo dietro le 5 illustrazioni realizzate per il video talk dell’Annual Report 2024. Un viaggio tra tecniche pittoriche classiche e sperimentazioni digitali, alla scoperta delle ispirazioni che hanno dato forma al suo immaginario visivo. #Pirelli #AR24 https://lnkd.in/dz2piFWP
Anche quest’anno, l’Annual Report #Pirelli affianca ai dati economico-finanziari uno sguardo su temi che segnalano alcune trasformazioni in corso. L’edizione 2024 è infatti un #viaggio in un mondo che cambia, dove nuovi fenomeni ridefiniscono la nostra sensibilità e il nostro modo di vivere. Attraverso cinque parole chiave – tatuaggi, orologio, meditazione, alberi, post – esploriamo come sta evolvendo il nostro rapporto con il corpo, il tempo, la spiritualità e la natura, la percezione di noi stessi e degli altri. Di questo si parla nel talk condotto da Antonello Piroso con tre voci della letteratura e della poesia italiana: Mariangela Gualtieri, Walter Siti e Tommaso Pincio. Guarda qui il video integrale: https://lnkd.in/duQmf7E9
In the latest issue of #Pirelli World Magazine, Stefano Domenicali reflects on the evolution of #Formula1 — from a closed, exclusive world to a global, shared experience. A journey that begins with a line from La libertà by Giorgio Gaber — “Freedom is not a free space, freedom is participation” — and continues through Domenicali’s roots in Imola to his current role at the helm of one of the most dynamic and fastly evolving sports on the planet. An open conversation about change, #responsibility, and the power of participation in shaping the future of Formula 1. Read the interview here: https://lnkd.in/df9rv438
10,000 horsepower. That’s the combined power of the cars we brought together to mark one of the most important years for #Pirelli: the launch of the new P Zero™ and the 40th anniversary of the tyre that defined ultra-high performance. 10,000 horsepower that stormed up the Hill at the 2025 Goodwood Festival of Speed. Each car in the parade was fitted with a different member of the P Zero™ family: the latest P Zero™, the performance-focused P Zero™ R, the sustainable P Zero™ E, the track-born P Zero™ Trofeo RS, the winter specialist P Zero™ Winter 2, and the cutting-edge Pirelli Cyber Tyre. Also revealed: a P Zero™ for Range Rover Sport, made with over 70% natural and recycled materials and the FSC® certification From #heritage to the #future, the line-up included: Ferrari F40, Lancia Delta S4 Stradale, Alfa Romeo 8C Competizione, Aston Martin Vanquish Volante, Lamborghini Aventador SVJ, Lamborghini Urus SE, Lotus Evija, McLaren Artura, Pagani Utopia Roadster, Porsche 911 Carrera 4 GTS, BMW Vision Driving Experience, and a Formula 1 car on 18" P Zero tyres. A celebration of power, innovation and 40 years of passion. Watch more here: https://lnkd.in/d2tgUSrG Read more here: https://lnkd.in/d4U2aSAw
Over 70% natural and recycled materials. That’s the #milestone achieved by the first global series-production tyre to reach this threshold — and it’s a P Zero™. A name that has always stood for performance and technological innovation, the tyre of choice for luxury and prestige carmakers worldwide. This new version, developed for JLR, includes FSC™-certified natural rubber and carries the FSC™ marking, confirming the responsible sourcing of raw #materials. Initially available for selected 22” wheels of the Range Rover line-up, this P Zero™ combines Ultra High Performance with advanced low-impact materials such as rice-husk silica, bio-based resins, and recycled steel. More than a tyre — a platform for #innovation, and a signal of where the road ahead is headed. Read more here: https://lnkd.in/dVDMXGfa
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