Crowded conditions muddle frogs' mating choices

Female treefrogs prefer a mate with an impressive call, but the crowded environments give unattractive males an edge, according to a new international study led by Assistant Professor Jessie Tanner of the University of Tennessee, ...

Occupations can shape personality, and vice versa

Anyone wondering why "the same type of person" often works in certain occupations now has a sound scientific answer: A new study by the University of Mannheim shows that personality and career choice are closely linked—a ...

Beyond intuition: Using mathematical models to shape behavior

A new study introduces choice engineering—a powerful new way to guide decisions using math instead of guesswork. By applying carefully designed mathematical models, researchers found they could influence people's choices ...

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Choice

Choice consists of the mental process of judging the merits of multiple options and selecting one of them. While a choice can be made between imagined options ("what would I do if ...?"), often a choice is made between real options, and followed by the corresponding action. For example, a route for a journey is chosen based on the preference of arriving at a given destination as soon as possible. The preferred (and therefore chosen) route is then derived from information about how long each of the possible routes take. This can be done by a route planner. If the preference is more complex, such as involving the scenery of the route, cognition and feeling are more intertwined, and the choice is less easy to delegate to a computer program or assistant.

More complex examples (often decisions that affect what a person thinks or their core beliefs) include choosing a lifestyle, religious affiliation, or political position.

Most people regard having choices as a good thing, though a severely limited or artificially restricted choice can lead to discomfort with choosing and possibly, an unsatisfactory outcome. In contrast, unlimited choice may lead to confusion, regret of the alternatives not taken, and indifference in an unstructured existence; and the illusion that choosing an object or a course leads necessarily to control of that object or course can cause psychological problems.

This text uses material from Wikipedia, licensed under CC BY-SA