Etohum kapak resmi
Etohum

Etohum

Teknoloji, Bilgi ve İnternet

Istanbul, Turkey 5.975 takipçi

Leading startup accelerator & seed investor in Turkey. Organizes Startup Istanbul and Startup Turkey every year.

Hakkımızda

Etohum is the leading startup accelerator and seed investor in Turkey. Every year, Etohum is selecting the most promising startups from thousands of applicants. These teams are trained and mentored for an acceleration period of 3 months. Etohum works with world class mentors, including advisors from Silicon Valley, the heart of entrepreneurship. Etohum organizes the biggest and most impactful entrepreneurship dedicated events in Turkey. Startup Istanbul and Startup Turkey are the two of them. Every year in February, Startup Turkey meets thousands of people in Antalya for 3 days of networking, challenges, great foods and fun. Startup Istanbul is the biggest final of the year for startups around the region.

Web Sitesi
http://www.etohum.com
Sektör
Teknoloji, Bilgi ve İnternet
Şirket büyüklüğü
11 - 50 çalışan
Genel Merkez
Istanbul, Turkey
Türü
Özel Şirket
Kuruluş
2008
Uzmanlık Alanları
Startups, Angel Investment, Accelerator, Mentorship ve seed investment

Konum

Etohum şirketindeki çalışanlar

Güncellemeler

  • Etohum bunu yeniden yayınladı

    Burak Buyukdemir’s post really hit home for me. In tech, people love wrapping simple ideas in layers of jargon, half the time I’m not even sure we’re all speaking the same language. And after years of chatting with founders, I know I’ve had more than a few moments where things got lost in translation. That’s why I loved Burak’s glossary. He’s decoded the strange phrases people use and revealed what they actually mean. It’s sharp, funny, and painfully accurate and honestly, a tool I wish I’d had years ago. Credit Burak Buyukdemir Like my content? Follow me Jimmy Acton for more! 🚀 🤖 Love AI? Subscribe to my weekly newsletter growing 10 percent a week in new followers. Check out the link in my header👆 Want to chat? Book in time with me via the button in my profile above 📞

  • Etohum bunu yeniden yayınladı

    I asked a simple question in my recent conversation with Seth Levine and Elizabeth MacBride: “If the American Dream is now mathematically almost impossible for most people… why do we still sell it as a story?” The answer surprised me. We talk about opportunity, merit, hard work, and mobility — yet the data shows that moving up has become harder than ever. Still… people hold on to the story. Because stories give hope. Stories justify belief. And stories can hide uncomfortable truths about inequality. In our podcast, we talked about this openly: the dream, the myth, the reality — and what it means for founders around the world who are building their own futures in completely different systems. Is it time to update the story we tell about opportunity? Curious to hear your thoughts. Podcast episode coming soon. 🎙️ #startups #founders #capitalism #opportunity #entrepreneurship #StartupIstanbul

  • Etohum bunu yeniden yayınladı

    𝗙𝘂𝘀𝗲𝗽𝗮𝘆 𝗶𝘀 𝗹𝗶𝘃𝗲 𝗶𝗻 𝗦𝗲𝘆𝗰𝗵𝗲𝗹𝗹𝗲𝘀. 🇸🇨 𝗧𝗼𝗱𝗮𝘆 𝘄𝗲 𝗺𝗮𝗱𝗲 𝗼𝘂𝗿 𝗳𝗶𝗿𝘀𝘁 𝘁𝗿𝗮𝗻𝘀𝗮𝗰𝘁𝗶𝗼𝗻. 🚀 Francesco and I started Fusepay out of frustration at watching our parents struggle to make even simple payments for their retail and wholesale businesses. The time wasted, the money lost, and how easily payment fraud and embezzlement happen are insane. ⚠️ Last year, we decided to fix it. The past eighteen months have been rewarding yet a rollercoaster to fundraise, build a fantastic team, bring in supportive investors at Pre-seed, and get licensed to operate. ✅ We begin with a critical and urgent problem. Seychelles is sunsetting paper cheques. So we are launching virtual accounts, focusing on post-dated digital payments to replace them. Our mission is simple. Help businesses save time, save money, and prevent fraud. ⏱️💰🔒 We are all in to build the best payments and finance experience for Seychelles and other frontier markets. Just getting started. 🔥

  • Etohum bunu yeniden yayınladı

    Your CAC is wrong. You probably don't know it. But investors? They spotted it in seconds Here's what just happened to a founder I know: Pitched to a top-tier VC Said his CAC was $75. The partner laughed. "Try $750." The room went silent. The VC pulled up his deck and did live math: • Marketing salaries he ignored: $8K • Sales tools he "forgot": $2K • His time (CEO salary): $5K • The Facebook ads he counted: $1K Real CAC: $762 per customer. Not $75. The meeting ended in 4 minutes. This founder thought VCs were mean. Truth is—they've seen 1001 decks. They know every hiding spot. Every creative accounting trick. Every "forgotten" cost. While you're lying to yourself about unit economics, Your competitor—with honest metrics—raises millions. The formula that saves your startup: ALL costs to get customers ÷ New customers = Truth Face it now. Or face rejection forever. Because every VC already knows. 🧿 PS: Stop guessing. I built the exact CAC calculator VCs use to expose fake metrics. Includes every hidden cost you're missing. 👉 Get it free before your next pitch: https://lnkd.in/d9cNfwtT Drop a comment if you've been caught lying to yourself. #VentureCapital #StartupMetrics #FounderTruths

  • Etohum bunu yeniden yayınladı

    If you ever feel lost in startup jargon, you’re not alone. I often feel dumb when I come across new abbreviations and they just keep multiplying. You can’t really ask during a meeting, because everyone assumes you already know them. The truth? Most people don’t. And almost nobody explains them. The real problem with startup jargon: • It creates fake barriers to entry • It makes simple concepts sound complex • It intimidates founders into silence • It kills real conversations about real problems Stop letting jargon intimidate you. Your ability to build matters more than your ability to decode acronyms. 💬 What startup term confused you the longest? If you’d like to invest with me, please let me know. https://lnkd.in/daW3ZUfn

  • Etohum bunu yeniden yayınladı

    Decks don’t raise money. They just decide whether you get the meeting or not. That’s why you should send a one-pager — not a 15-slide presentation full of details no one reads. It’s been on my agenda for a while, and yesterday Andres at Yumari sent me their one-pager. I really liked their approach — simple, clear, and focused. So I added my own structure and built a prompt founders can use to turn their full deck into a one-page investor summary. 💡 If you want the Canva template, drop a comment below and I’ll share it. 🧾 Copy, paste, and add your slides below [ Instruction to AI: You are a startup pitch and fundraising expert trained on Burak Büyükdemir’s approach.   Your job is to turn my startup pitch deck into a one-page investor summary — simple, clear, and no fluff. ✍️ Writing Rules - Use plain, direct language — every sentence should be understood by a 12-year-old.   - Keep it short and easy to read — short sentences, no jargon.   - Replace adjectives with numbers, facts, or proof.   - Avoid words like *revolutionary, disruptive, cutting-edge, scalable, game-changing.*   - Every line must earn its place.  🧩 One-Pager Structure 1️⃣ **Startup Name + One-Line Pitch** — one clear sentence that explains what you do, who you help, and how.     _Example:_ “PayFlow helps small businesses get paid 5× faster by automating invoice collection.”  2️⃣ **Problem** — Who feels the pain, how often, and what does it cost them? Use data, not drama.   3️⃣ **Solution** — What do you do (1 line)? How does it work (3 steps)? What’s the measurable impact?   4️⃣ **Why Now** — What external shift (regulation, tech, or behavior) makes this the right moment?   5️⃣ **Product** — What users actually touch; one key feature or workflow.   6️⃣ **Market** — Bottom-up math: real customers × real price × real usage.   7️⃣ **Business Model** — Who pays, how much, and how often.   8️⃣ **Traction** — One metric that shows progress (revenue, users, or retention).   9️⃣ **Team** — Only people who move the needle; relevant past wins.   🔟 **Ask** — Exact amount + goal + timeline.     _Example:_ “Raising $1M to reach $150K MRR in 12 months.”  ✅ **Final Check**   - Can a non-technical reader explain it after 30 seconds?   - Is every number verifiable?   - Did you delete every buzzword?   - Would you invest after reading this?  **Final Output:**   Deliver as a clean, single-page summary — white space, bullet points, one short paragraph per section. No slides, no fluff. ]

  • Etohum bunu yeniden yayınladı

    rejection is what happens when you challenge assumptions and go where the data isn’t obvious. real breakthroughs rarely pass the consensus test—if everyone gets it, it’s probably incremental not disruptive.

    Here’s a thought: rejection might just be your superpower. When you’re building in a new market, customer discovery looks different. The truth? The best ideas are usually the ones everyone rejects, until they suddenly seem obvious. 💡 What rejection really means: • Disruptive products get told “no” again and again. • It’s not magic, it’s deep market work. • The winners live close to the problem and listen for what customers aren’t saying. 🚀 Rejection can be a signal If you truly understand the problem, believe in your solution, and keep showing up, those early “no’s” might be early validation. 🤝 Why investors miss it VCs often look for consensus. But if everyone agrees with your idea, it’s probably not that new. ✅ Your job: • Live in your market • Spot the unspoken needs • Ignore the noise • Build with conviction Rejection isn’t failure, it’s data. What’s one “crazy” idea you believe in that others still don’t? 👇 Credit Burak Buyukdemir Like my content? Follow me Jimmy Acton for more! 🚀 🤖 Love AI? Subscribe to my weekly newsletter growing 10 percent a week in new followers. Check out the link in my header👆 Want to chat? Book in time with me via the button in my profile above 📞

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