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Partner @ Where There’s Smoke optimised insight: pragmatic innovation: sustainable…
Articles by David
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Should frugal innovation become the next big thing?
Should frugal innovation become the next big thing?
So, we recently read in New Scientist that Arizona State University asked undergrads to build tools using the…
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Activity
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Really great to see our Ocado Retail Refill Coalition returnable solution displayed on ThePackHub's exhibition at London Packaging Week generating…
Really great to see our Ocado Retail Refill Coalition returnable solution displayed on ThePackHub's exhibition at London Packaging Week generating…
Liked by David Clements
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We’ve launched today with Ocado Retail and we couldn’t be prouder
We’ve launched today with Ocado Retail and we couldn’t be prouder
Liked by David Clements
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I am fortunate to have lived my dream in founding and growing VivoSense, Inc. along with Lance Myers, Ralf Hempfling, Doug McAllister, & Dudley…
I am fortunate to have lived my dream in founding and growing VivoSense, Inc. along with Lance Myers, Ralf Hempfling, Doug McAllister, & Dudley…
Liked by David Clements
Experience
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Where There's Smoke
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Education
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queens university belfast
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Activities and Societies: Lots of sport majored on Hockey
I left Wallace High School in Lisburn with 3 good science A levels, in the days that 3 looked like a good haul. Made the giant (8 mile) move in 1984 to Queens University in Belfast to study Physics. After a year I switched major to Psychology which I achieved a 2:1 in. My experimental prowess meant that I got a PhD grant to study models of seeing with applications in the field of robot vision. After 3 successful years of research, I hung around with some deconstructionist philosophers (I kid…
I left Wallace High School in Lisburn with 3 good science A levels, in the days that 3 looked like a good haul. Made the giant (8 mile) move in 1984 to Queens University in Belfast to study Physics. After a year I switched major to Psychology which I achieved a 2:1 in. My experimental prowess meant that I got a PhD grant to study models of seeing with applications in the field of robot vision. After 3 successful years of research, I hung around with some deconstructionist philosophers (I kid you not) and decided that I would not write up my results (shit storm). So no Dr Clements I'm afraid but I can still bore on about "the non-rigid behaviour of rotating parallelepipeds" if required.
After that the grad training scheme at BMP seemed relatively sane.
More activity by David
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If you've already powered through The New York Times books of the year (The outstanding Bee Sting by Paul Murray is my current read), check out…
If you've already powered through The New York Times books of the year (The outstanding Bee Sting by Paul Murray is my current read), check out…
Liked by David Clements
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Thrilled to be selected as a finalist for this year's Bill Vinten GTC Student Awards, for my work as DOP on 'It's A Mans Game'. A documentary…
Thrilled to be selected as a finalist for this year's Bill Vinten GTC Student Awards, for my work as DOP on 'It's A Mans Game'. A documentary…
Liked by David Clements
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In these days of interminable waits in airports and ferry terminals, here’s the latest issue of Sparks & Kindling. This issue we look at breaking…
In these days of interminable waits in airports and ferry terminals, here’s the latest issue of Sparks & Kindling. This issue we look at breaking…
Shared by David Clements
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In these days of interminable waits in airports and ferry terminals, here’s the latest issue of Sparks & Kindling. This issue we look at breaking…
In these days of interminable waits in airports and ferry terminals, here’s the latest issue of Sparks & Kindling. This issue we look at breaking…
Liked by David Clements
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Jaid Hulsbosch
💝 Importance of giving back with pro-bono work The challenge of balancing urgent fundraising appeals with long-term brand building consistency for Not-For-Profits is more pressing than ever. Hulsbosch’s client strategy director, Carolyn Pitt, writes why strong branding can reinforce trust and credibility for NFPs. **see B&T article here - https://lnkd.in/gs28wqJt Hulsbosch is proud to have created the pro-bono brand strategies, logos, visual identities, tone-of-voice and brand guidelines for Starlight Children's Foundation Australia, McGrath Foundation, Redkite, Meals on Wheels™ NSW, Lighthouse Foundation, Bobby Goldsmith Foundation, HeartKids Limited, The Australian Ballet, Australian Kidney Foundation.
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Matthew Knight
We're seeing LOTS of movement of strategy people right now, huge headcount cuts are happening in the big networks, especially Omnicom/IPG, WPP, but across the board - and strategy folk are often affected heavily. We've had an influx of folk coming to our community, and I'm getting daily messages from strategy folk sharing their story, or looking for advice. But this post isn't for them, it's for the team leaders and businesses who are losing strategists, and for the businesses who are wanting to access strategy, but have hiring freezes... Right now is a brilliant time to rethink your approach to working with strategy freelancers. The old model of "brief on a friday, hope they're around on monday" doesn't, nor has ever worked. Strategy is too high risk to gamble on unknown entities. 1) Set out your stall - develop a clear ambition and role for how you're looking to work with strategy freelancers and independent partners. Do you use them to react to incoming briefs? Do you use them to scale up expertise? Do you use them to create confidence in areas you don't have expertise? 2) Build a bench - don't wait for the brief, start to reach out to people you've worked with before, or get recommendations of new people, and start chatting to them NOW. Do a chemistry, capability and commercial check. Sort out all your compliance and contract nonsense now, so they're ready to go later. It's also worth auditing your existing bench of freelancers - are they still around? Do they still want to work with you? 3) Add a half-day of preboarding - get them up to speed on your company, process, models, products, language, chat to your team, whatever double-diamond or figure of eight you use, so they're ready to integrate into your way of working. One agency's "Brand Platform" is another's "Big Idea". 4) Don't brief and forget - invite them into your alumni programme, to keep your best freelance talent closer. Engage your community and network, so they're more likely to be around for the next brief. 5) Build network intelligence - don't just think about capabilities, cost and availability. Think about background, experience, passions, interests, culture, and build tools to match your people to your briefs. Use AI for the busywork and people intel, not the strategy. The coming 6-12 months is going to get harder to find good people, because there are going to be SO many people applying to your posts. Get ahead of the noise. And if you need some help building and engaging your virtual strategy network, you know where I am.
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