Discussion | Reconnecting with nature through experiential design

CAPE TOWN - As the world’s cities expand, natural ecosystems face increased pressure. And there is a growing disconnect between people and wildlife.

Experiential design is proving to be a powerful tool in bridging this gap. 

Immersive and interactive storytelling is helping people engage with the natural world and wildlife no matter where they are, promoting a deeper understanding on critical conservation issues. 

Marco Rosa, CEO of Formula D discussed this with eNCA. 

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