What are some examples of innovative and creative new hire orientation videos?

1 Use animation and storytelling

One way to make your orientation video more appealing and entertaining is to use animation and storytelling. Animation can help you illustrate complex or abstract concepts, such as your vision, mission, or strategy, in a simple and visual way. Storytelling can help you connect with your new hires on an emotional level, by sharing your history, values, or success stories. For example, Shopify, an e-commerce platform, uses animation and storytelling to explain how the company started, what it does, and why it matters.

2 Add humor and fun

Another way to make your orientation video more engaging and enjoyable is to add humor and fun. Humor can help you break the ice, reduce stress, and build rapport with your new hires. Fun can help you create a positive and playful atmosphere, where your new hires feel comfortable and excited. For example, Dollar Shave Club, a grooming subscription service, uses humor and fun to introduce its quirky and hilarious company culture, products, and team.

3 Involve your employees and customers

A third way to make your orientation video more authentic and relatable is to involve your employees and customers. Employees can help you showcase your diversity, inclusivity, and collaboration, as well as share their experiences, insights, and tips. Customers can help you demonstrate your value proposition, customer satisfaction, and social impact, as well as share their feedback, testimonials, and stories. For example, Airbnb, a travel platform, involves its employees and customers to highlight its global community, unique offerings, and social mission.

4 Use gamification and interactivity

A fourth way to make your orientation video more stimulating and interactive is to use gamification and interactivity. Gamification can help you motivate, challenge, and reward your new hires, by adding elements such as points, badges, levels, or leaderboards. Interactivity can help you involve, personalize, and empower your new hires, by adding elements such as quizzes, polls, choices, or feedback. For example, Deloitte, a consulting firm, uses gamification and interactivity to test its new hires' knowledge, skills, and values, as well as to provide them with customized learning paths and feedback.

5 Use video platforms and tools

A fifth way to make your orientation video more accessible and convenient is to use video platforms and tools. Video platforms can help you host, distribute, and manage your orientation videos, as well as track their performance and analytics. Tools can help you create, edit, and enhance your orientation videos, as well as add features such as captions, subtitles, or transcripts. For example, Vidyard, a video platform, offers a variety of solutions for creating and sharing orientation videos, such as Vidyard GoVideo, Vidyard Studio, or Vidyard for Teams.

6 Keep it short and sweet

A sixth way to make your orientation video more effective and memorable is to keep it short and sweet. Short videos can help you capture and retain your new hires' attention, as well as deliver your key messages and information. Sweet videos can help you inspire and impress your new hires, as well as leave a lasting impression and a call to action. For example, Zendesk, a customer service software, keeps its orientation video short and sweet, by using only 90 seconds to introduce its culture, values, and benefits.

7 Here’s what else to consider

This is a space to share examples, stories, or insights that don’t fit into any of the previous sections. What else would you like to add?