GreenHive CX

What a fantastic time at Hall of Flowers this week! It’s amazing how many inspiring people make this industry pure magic. It’s even cooler that I can call some of them friends. LFG.

What up, my homies. I just got off a call, and I gotta say, im a little speechless, which if you know me, is Herculean in itself. We talked a bit about their business, and how they needed me. Well, I talked about that. They seemed disinterested, whatever. They said, their SALES TEAM or “whoever” can handle it. I get that a lot, and its a cool excuse, but they dont GET software value. But then, after skipping around with small talk, we got on the topic of cars, and he lit up. Energy changed. He adjusted his position on camera to almost LEAN IN. He was talking about someday wanting a Porsche. Specifically a GT3. 🚘 Im a huge car nut, so I perked up too! I immediately leaned in as well, because NOW we're talking. If you are unaware of this technological marvel, its a suped up, $250K, 520hp version of their classic 911 turbo. We nerded out on it for about 15 minutes, even so much as sharing pics and links. Then I hit him with the UNO reverse. 🔄 Me: "So that is going to be a pain in the ass." Him: "How so?" Me: "You maintaining this thing on your own in your garage." Him: "LOL Right. Like I have any business changing the oil on a $250K car, let alone any tuning that it would routinely need." Me: "Well, that AND youre going to teach yourself how to drive it on your own track? Or wait, Porsche does ALLL of that for you, and get this, shows you every corner of that beast and how to drive it so that your value is maximized. They literally have a track (close to me in SoCal) that you can learn on." Then that moment. He realized he wouldnt find the value of the software if he didnt have someone to help him. Hed be driving a $250K car to get burritos, and *maybe* light it up passing that Toyota Venza. Sure, you can have the best software out there, but if your customers aren’t getting anything out of it, or even finding its TRUE value, what’s the point?  Its SUPER frustrating to see underused platforms, and customers who are confused or frustrated. Or not even know what they are paying for. Like a $250K supercar. Here’s how GreenHive can help: Industry Know-How: Our team lives and breathes (and inhales) this space. We understand the challenges of operating in a highly regulated industry and how that impacts technology adoption. Tailored Success Strategies: No bullshit template approaches here. We work with you to create a customer success strategy FOR YOU, that aligns with your customers' needs and your own JEDIS: We train and place professionals who know how to communicate value, drive adoption, and keep customers happy (and renewing). Ongoing Support: Too busy to dig into this side of the business? We do it for you. QBR’s, tech stack review and a multitude of other things to keep you going. Bottom line? If you’re not investing in Customer Success, you’re leaving money on the table. You wanna chat more, hit me up, or lets grab a coffee at HALL OF FLOWERS in Ventura.

Hot take: tl;dr - Gandalf is a first-in-class CSM Post for the Tolkien fans, and if not, thats cool too. (I guess) Ok, hear me out. Gandalf doesn’t complete the quest FOR Frodo, but he makes sure that Frodo is set up to complete the task. From the moment he sees Frodo as the Ring bearer, Gandalf provides guidance, resources, and motivation, all while giving him a group of all-stars to support him. Of course, there was a little in-fighting between Legolas and Gimli, but it wasnt anything working together and sharing a few ales couldnt fix. Gandalf IS the guide, taking ownership and making sure that Frodo and the Fellowship stay stay on course to destroy that cursed Ring. Which, the journey to Mount Doom SUCKS, from the really shitty terrain to every orc, troll, wraith and whatever along the way. Gandalf, having seen these dangers before, knows what's up, and makes sure the homies in the Fellowship are READY, and staying on plan. (Sound familiar?) Instead of overwhelming Frodo with the entire mission at once, Gandalf ensures he takes one step at a time (assembling the team, getting to Rivendell, making it past the Mines of Moria, AND beating the balrog? WHILE, sacrificing himself in the process. He falls into the pits of the caverns but emerges reborn, a stronger and wiser version of himself. Can you say “parallel"? This is literally how top-tier CSMs handle their business. Especially with mistakes and failures. Clean your wounds, what did we learn? CSMs step into the fire when needed, solve critical issues, (kill balrogs) and come back stronger with improved strategies. With him being Maia, (which is a people of Valor that were sent to protect Middle-Earth) this wisdom, empathy and influence make him an excellent advocate for anyone. Take this all for what it is worth, but it makes sense to me, and it also got me thinking that the Fellowship might be one of the best dream blunt rotations I can imagine. Stay tuned next week, when I try to correlate efficient tech stacks with the Eastman-Laird canon of the Ninja Turtles. #customersuccess #CSX #tolkien #gandalf #wizardsofcustomersuccess

Our family has three core values. Be kind. Be curious. Be authentic. It is on a poster they see as they leave the house everyday for school, tennis, chess, robotics, art, and even a trip out for ice cream. It's a mantra, a reminder, and a checklist for being a human. If you told me ten years ago that I would have to make a LinkedIn post to remind people about this, sharing how I raise my kids to be good humans, id have thought the world went bonkers. But things do change, and sometimes, we all need the reminder. If you check all of these boxes, I am happy to know you, and get to know you professionally and hopefully as a human homie.

At GreenHive, we’re here to revolutionize the way cannabis tech companies approach Customer Success. 🚀 Whether you’re optimizing your operations, scaling for new markets, or building stronger customer relationships, GreenHive is your partner in innovation. Think of us as the architects of growth and retention in cannabis tech—combining tailored solutions, data-driven insights, and industry expertise to help your business thrive. We’re hyper-stoked to connect with forward-thinkers in cannabis tech. Stay tuned for insights, tips, and strategies designed to fuel your success. Let’s build something amazing, together. 🐝✨ #GreenHive #CannabisTech #CustomerSuccess #Innovation