Why is checkout the most valuable moment in ecommerce? The Wall Street Journal sat down with Bruce Buchanan to talk about how Rokt uses AI to unlock the Transaction Moment™, making the experience smarter, faster, and more effective. Read more → https://lnkd.in/gRuYzSpt
Rokt
Software Development
The global leader in ecommerce technology, helping companies seize the full potential of every transaction moment
About us
Rokt is the global leader in ecommerce, unlocking real-time relevancy in the moment that matters most. The company's AI and ML-powered Rokt Brain and ecommerce Rokt Network will power more than 6.5 billion transactions connecting 400 million customers across the world’s leading companies, including Live Nation, Macy’s, AMC Theatres, PayPal, Uber, Hulu, Staples, Albertsons and HelloFresh. mParticle by Rokt is the central nervous system providing real-time data activation to unlock value across ecommerce, advertising and customer engagement. Rokt has achieved consistent annual growth of more than 40% across the past decade, driven by its unique partnership model that returns $7 from every $8 of value back to partners. Rokt is headquartered in New York City. The company has offices in 10 global locations and serves clients throughout North America, Europe, and Asia-Pacific, solidifying its position as a key player in the global ecommerce ecosystem. To learn more, visit Rokt.com.
- Website
-
http://www.rokt.com/
External link for Rokt
- Industry
- Software Development
- Company size
- 501-1,000 employees
- Headquarters
- New York
- Type
- Privately Held
- Founded
- 2012
- Specialties
- Transaction Marketing, Digital Marketing, Website Monetization, Consumer Engagement, Finding Customers, incremental revenue, ecommerce, customer acquisition, and Customer loyalty
Locations
-
Primary
Get directions
175 Varick St
Level 10
New York, 10014, US
-
Get directions
300 Elizabeth St
Surry Hills, New South Wales 2010, AU
-
Get directions
255 S King St
Floor 8
Seattle, Washington 98104, US
-
Get directions
20 Appold St
Floor 3
London , United Kingdom EC2A 2AS, GB
Employees at Rokt
Updates
-
At Ulta Beauty, marketing doesn’t start with data, it starts with purpose. In the premiere of the Forbes Social Interview Series, hosted by Seth Matlins and produced in partnership with Rokt, CMO Kelly Mahoney shares how Ulta builds meaningful connections by grounding every message in what truly matters to its customers. This is the shift from personalization to real-time relevance, and it’s reshaping the way brands grow. Learn more → https://lnkd.in/eJHtDhkH
Purpose First: Relevance That Actually Matters
-
At Rokt, product isn’t a function, it’s a growth engine. The team is redefining how ecommerce businesses drive revenue, engagement, and performance at the moment it matters most. In this Q&A with MarTech Edge, Chief Product Officer Dhruv Patel shares how Rokt has unified Aftersell by Rokt, Rokt Pay+, Rokt Thanks, Rokt Catalog, and Rokt Ads into one AI-powered platform built to deliver real-time relevance at the Transaction Moment™. He explains how Rokt’s Adaptive Content Engine (ACE) is outperforming traditional ad optimization tools with 20%+ conversion lifts and how Rokt’s integrated approach to innovation, AI, and go-to-market execution is powering $600M in growth. Read the full Q&A → https://lnkd.in/eHMFX2Rs
-
-
Marti Funk, Partner & CMO at Ascendant Network, joined Pete Davies, SVP of Rokt Ads Partnerships, for our latest episode of Rokt Connects. They unpack how agentic AI is transforming shopping habits, why today’s CMOs need to speak the language of CFOs, and how leading brands are designing for AI-first discovery. Read the blog & watch the full episode here → https://lnkd.in/eS7uefX9
Marti Funk on the Next Chapter of Brand Growth
-
Honeylove engaged high-intent customers in the Transaction Moment™, where intent, attention, and value converge, through Rokt Ads. By tapping into Rokt’s exclusive ecommerce network, they acquired new customers at scale, delivering incremental ROAS beyond traditional performance channels. When relevance powers the moment that matters most, outcomes follow. Explore the full story → https://lnkd.in/ebbaWiQa
-
-
Last week in Tokyo, Rokt co-hosted the first-ever Digital Retail Media Conference 2025 with Rakuten and Mercari, Inc.. Nearly 300 attendees joined us to explore how retail media is evolving and why it matters now more than ever. Real success stories and actionable strategies took center stage, sparking powerful conversations about what’s next → https://lnkd.in/eVF9Y9rC
-
-
In Fast Company & Inc. Magazine's Modern CEO newsletter, our Chief Commercial Officer, Elizabeth Buchanan, shares how AI is embedded into her daily decision-making: from transforming raw data into go-to-market strategies to automating customer intelligence across channels. Read the full piece→ https://lnkd.in/eu2DWBuw
Yes, #ModernCEOs are using generative AI to do their jobs. For this week’s newsletter CEOs Brad Bogolea of Simbe, Dave Dama of AquaSonic, Spencer Hewett of RADAR, Sami Inkinen of Virta Health, Steven Kramer of WorkJam, Evan Reiser of Abnormal AI, Philip Smolin of Daash Intelligence, and Rokt chief commercial officer Elizabeth Buchanan shared their tips, hacks, and more. (Reiser is a power user: check out this week’s edition to learn how he and the others are using AI to manage, strategize, and communicate.) https://lnkd.in/eR_YpcxT
-
An evening of connection and reflection at our summer Women Who Rokt Happy Hour. We heard from women across Rokt about the moments that have shaped them and the value of making space to share. Learn more about our culture and what makes Rokt a unique place to grow → https://lnkd.in/e3im6u8Y
-
-
-
-
-
+3
-
-
On this episode of Rokt Connects, Roli Saxena, CEO of NextRoll, joins Justin D'Agostino of Rokt to unpack how brands are navigating growth at the intersection of data, marketing and AI. The fundamentals remain, but expectations have shifted. CMOs are under pressure to deliver impact, not just impressions. Watch the full conversation → https://lnkd.in/epCRgaDj
Leading with Clarity: NextRoll CEO, Roli Saxena, on Focus, Trust, and Timing in Uncertain Times
-
According to The Food Institute, commerce media is booming. Ad revenues from retail and delivery have already surpassed $10B annually, growing nearly 20% year over year. What’s behind the momentum? ➡️ Rich first-party data ➡️ Smarter AI targeting ➡️ A focus on real-time relevance But it is not just about how much you spend. It is about when you show up. The real unlock is the Transaction Moment™. This is the instant when intent peaks and every interaction has the power to drive incremental profit. That is where Rokt comes in. We help brands unlock more value at the moment that matters most. → https://lnkd.in/eSBTR8ZS