Teads (NASDAQ: TEAD) is the omnichannel outcomes platform for the open internet, driving full-funnel results for marketers across premium media. With a focus on meaningful business outcomes for branding and performance objectives, the combined company ensures value is driven with every media dollar by leveraging predictive AI technology to connect quality media, beautiful brand creative, and context-driven addressability and measurement. One of the most scaled advertising platforms on the open internet, Teads is directly partnered with more than 10,000 publishers and 20,000 advertisers globally. The company is headquartered in New York, with a global team of nearly 1,800 people in 36 countries.
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The Teads team had an incredible time at this year’s LUMA Partners Media + Tech Summer Soirée. The evening was filled with insightful discussions and provided an opportunity to reconnect with industry colleagues. Events like these underscore the importance of fostering collaboration and community, and we look forward to building on the valuable conversations that began last night. #MTbyLUMA
Reaching one audience everywhere starts with understanding behavior across channels. In the latest Talks With Teads episode, our Global VP of Data, James C., shares how AI-powered insights enable marketers to tailor creative in more dynamic and relevant ways. Discover his top takeaways from the episode: https://lnkd.in/dBudhU7M
#CTV is no longer optional. In a market shaped by fragmentation and fast-paced performance tactics, Dan Black, Head of CTV UK, shares in Performance Marketing World his take on the latest Advertising Association/WARC report — highlighting why ad-supported and streamed TV formats are capturing attention, and why advertisers can’t afford to wait. Read his full commentary: https://lnkd.in/diVMGKCV
Today’s #finance buyers are curious, cautious, and constantly comparing. Our global study of 8,000+ finance buyers reveals 70% are open to switching providers or services – driven by a need for better education on financial services and benefits. Earning their trust starts with showing up before they’re ready to choose- and staying present all the way through. Explore the strategy that makes that possible in our finance #playbook: https://hubs.li/Q03xk1730
Did you know that younger streamers in the UK are more likely to engage with interactive features in Connected TV ads? Understanding the ways in which different audiences interact with CTV is key to creating campaigns that resonate. Learn more about how people in the UK are watching content on the big screen and how they feel about advertising within these environments. Click the link to download the full report >> https://hubs.ly/Q03yTj2Q0 #CTV #ConnectedTV #AdTech #DigitalAdvertising #DigitalMarketing #Omnichannel #ConsumerInsights
#AI won’t solve everything. According to Experian’s Dacy Yee, the next era of marketing isn’t about chasing every trend — it’s about remembering what works. Discover why she’s urging a shift back to basics in this episode of Talks With Teads: https://lnkd.in/dq9AZXru
While the industry races toward the next big thing, one powerful channel remains consistently overlooked. In conversations at #CannesLions with Christoph Eck-Schmidt of Axel Springer, Jesse Waldele of Dow Jones, and Stephanie Helen Scheller of Omnicom Media Group, backed by compelling research, a powerful case emerges for putting traditional news back in the spotlight — not just as a brand safe space, but as a strategic driver of performance. Discover the full story by our Global Head of Brand Marketing & Communications, Maria Malsin: https://lnkd.in/dbYKz_XV
Every channel offers opportunity, but only when part of a unified strategy. Teads’ approach to Elevated #Omnichannel helps brands move beyond fragmented campaigns and into a fully connected media experience that prioritizes outcomes, attention, and scale across the #OpenInternet. Discover more at www.teads.com
Teads is advancing #brandformance with the beta release of Connected Ads, a unique format that delivers two sequential, high-attention ad placements within a single content session. This creative experience supports deeper engagement, more impactful storytelling, and measurable outcomes for brands operating in premium open internet environments. Learn more about the beta launch: https://lnkd.in/d_GuB6qB
Outcomes start with better connections. Teads unites the best of media, data, and creativity into one global platform for advertisers and supply owners. You can also find us listed on Nasdaq under TEAD. Get to know us at www.teads.com