“I worked with Adam while he was COO of Kinetic and I was in charge of compliance and risk management worldwide. We developed a great working relationship and I was very impressed with his ability to grasp new concepts and to develop a highly structured answer to problems, and with his work ethics. A great professional and a great guy.”
About
Adam is an executive leader and business development expert with 30+ years of experience…
Activity
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What makes a great employee experience? People who feel seen, supported and set up to grow. At the 4As Advancing Talent conference, we’re exploring…
What makes a great employee experience? People who feel seen, supported and set up to grow. At the 4As Advancing Talent conference, we’re exploring…
Liked by Adam Cotumaccio
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What does it mean to truly listen—with empathy, curiosity and courage? Meet Karen Faith, Founder of Others Unlimited and a leading expert in…
What does it mean to truly listen—with empathy, curiosity and courage? Meet Karen Faith, Founder of Others Unlimited and a leading expert in…
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📝NEW “Member Pulse” Monthly Surveys 4As members: Help us understand how you feel about the trends, challenges and shifts shaping our industry. This…
📝NEW “Member Pulse” Monthly Surveys 4As members: Help us understand how you feel about the trends, challenges and shifts shaping our industry. This…
Liked by Adam Cotumaccio
Experience
Education
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New York University - Leonard N. Stern School of Business
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Completed MBA with full sponsorship by Deloitte
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Licenses & Certifications
Volunteer Experience
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Board Of Directors
SBH Health System
- 2 years 3 months
Health
St. Barnabas has a 150+ year legacy of serving one of the most underserved areas in the country. St. Barnabas is a major clinical teaching site for the New York College of Osteopathic Medicine and the Albert Einstein College of Medicine. In 2016, the hospital also became an affiliate of CUNY School of Medicine to recruit underrepresented minorities into medicine, increase medical care in underserved communities, and boost the number of primary care physicians.
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Advisory Board Member
WetWare BioSystems
- 2 years 8 months
Science and Technology
Traumatic Brain Injury is a widespread problem, with nearly 100 million cases worldwide annually. WetWare BioSystems is incorporating new medical technologies into existing personal protective equipment to create a significant, positive impact on patient outcomes. With our patented technology being tailored to the needs of each user, we are able to make a difference in the way brain injury is treated.
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Guest Lecturer on Social Impact & Corporate Social Responsibility (CSR)
NYU School of Professional Studies
- 2 years 1 month
Social Services
Marketing & Communications lecture to discuss the U.S. non-profit market, specifically: cause-related marketing, corporate social responsibility, and corporate philanthropy initiatives. Lectures discuss how non-profits communicate with their target audiences, roles of digital marketing in the non-profit sector, the importance of media (owned, earned, and paid media) & PR in raising awareness of a non-profit's goals, accomplishments, and its fund-raising needs.
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Mentor
4A's
- 1 year 4 months
Civil Rights and Social Action
VANGUARD provides a platform for exposure, impact, and growth to help Black talent achieve success in the advertising industry. As a VANGUARD mentor, I utilize my industry knowledge, expertise, and experience to provide thought leadership and guidance & friendship to a mentee for the duration of their career.
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Mentor - MAIP (Multicultural Advertising Intern Program) Program
4A's
- 2 years 9 months
Education
As a MAIP mentor, I utilize my industry knowledge, expertise, and experience to provide thought leadership and guidance to a MAIP mentee during their internship.
Over 40 years ago, the 4A’s MAIP (Multicultural Advertising Intern Program) introduced 10 diverse young professionals to the world of advertising. MAIP is a talent development program dedicated to our industry and created by our industry. By combining real-world work experience, training and development, and networking…As a MAIP mentor, I utilize my industry knowledge, expertise, and experience to provide thought leadership and guidance to a MAIP mentee during their internship.
Over 40 years ago, the 4A’s MAIP (Multicultural Advertising Intern Program) introduced 10 diverse young professionals to the world of advertising. MAIP is a talent development program dedicated to our industry and created by our industry. By combining real-world work experience, training and development, and networking opportunities within the industry, MAIP participants gain a valuable professional credential to better position themselves in the marketplace. -
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Board of Directors
LANDMARK ON MAIN STREET INC
- 5 years
Arts and Culture
Not-For-Profit Community Center Dedicated to Strengthening the Spirit of Community by Presenting and Promoting Opportunities for Cultural, Educational, Recreational, Social and Civic Activities
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Board of Advisors
CEO in A Box
- 7 years 10 months
Science and Technology
Serving on the Board Of Advisors for this incubation firm founded to identify, train and educate young entrepreneurs
Publications
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Elevating Talent Management: Navigating Mergers, Acquisitions, Successions, and Divestitures with Employee Retention Strategies
4As
Agency leaders are faced with the challenge of attracting, retaining, and developing talent while simultaneously navigating instability during mergers, acquisitions, successions, and divestitures. The Talent Management in an Ever-Changing Workplace White Paper is now available to 4As members. The paper considers various employee compensation strategies to help align talent with business strategy. The paper also emphasizes the significance of alternative employee compensation structures to…
Agency leaders are faced with the challenge of attracting, retaining, and developing talent while simultaneously navigating instability during mergers, acquisitions, successions, and divestitures. The Talent Management in an Ever-Changing Workplace White Paper is now available to 4As members. The paper considers various employee compensation strategies to help align talent with business strategy. The paper also emphasizes the significance of alternative employee compensation structures to safeguard employee retention and agency value.
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NYU STERN Commencement Speech: The Art of Knowing What You Don’t Know
2016 NYU STERN Commencement Speech: The Art of Knowing What you Don’t Know - Embrace Serendipity, Establish Your A-Team and Trust Your Instincts
Honors & Awards
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NYU Stern Graduation Commencement Speaker
New York University, Stern School of Business
NYU Stern School of Business, EMBA Programs
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Shem Tov (the “Good Name”) Award
Temple Beth Israel
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Columbus Week Award
Columbus Citizen's Foundation
For Integrated Cause Marketing work with Barilla
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CBBY Award for Client Relationship Development
Sears Roebuck & Co.
Recommendations received
10 people have recommended Adam
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I have the privilege of leading the planning and execution of our upcoming 4As Advancing Talent conference on September 17 in NYC, a gathering…
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I see every day how agency performance is directly linked to how we invest in our people. The upcoming Advancing Talent conference brings together…
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It's official, we're sponsoring Rakuten Optimism! We'd love for you to join us: https://lnkd.in/dXyZmQ8a #MeetMe #RakutenOptimism
It's official, we're sponsoring Rakuten Optimism! We'd love for you to join us: https://lnkd.in/dXyZmQ8a #MeetMe #RakutenOptimism
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Hi, I’m Callie 🐾 I’m hanging out at the Train Station tasting room, and I’d love to meet you! Bring your humans and let's share some treats. I'm…
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By 2030, the successful agencies won’t just be defined by how well they adopt AI, but by the cultures they create. The future belongs to those who…
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As I celebrate 39 years with the American Heart Association today, I’ve been reflecting on the people who have shaped my journey. I’ve been fortunate…
As I celebrate 39 years with the American Heart Association today, I’ve been reflecting on the people who have shaped my journey. I’ve been fortunate…
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Last night was Minnesota summer at its finest! Our local ad community came together under the sun for conversation and a dose of inspiration at the…
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🚀 Exciting Launch News 🚀: After many years of helping agencies and brands grow, I'm excited to spark growth in a new way – my own creative…
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You know you're humble founders when you're too broke to pay the $4.99 so you can read the New York Magazine article that mentions your startup…
You know you're humble founders when you're too broke to pay the $4.99 so you can read the New York Magazine article that mentions your startup…
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