“I have had the privilege of working with Cindy Gersch in two distinct capacities - first during her tenure leading Lend Lease's portfolio marketing division in the US , and later as partners in a boutique agency environment. In both roles, Cindy consistently demonstrated why she's one of the most talented marketing professionals I've encountered. What sets Cindy apart is her remarkable ability to see the bigger picture while managing the smallest details. Her strategic thinking transformed our marketing approach at Lend Lease, where she developed comprehensive campaigns that not only elevated our brand but delivered measurable results. As a former CBS reporter, she brings a unique perspective to storytelling and communications that makes her marketing strategies particularly effective. Beyond her professional capabilities, Cindy's tireless work ethic and positive energy make her an invaluable team member. She has this rare ability to rally people around a vision while keeping projects moving forward with precision. Whether managing complex marketing initiatives or developing crisis communication strategies, she maintains her composure and leads by example. Working with Cindy has been a genuine pleasure, and any organization would be fortunate to have her on their team. Her combination of strategic insight, dedication, and collaborative spirit makes her not just a great marketing professional, but a true leader in her field.”
Cindy Gersch
Powder Springs, Georgia, United States
2K followers
500+ connections
About
With over 20 years of experience in marketing, communications, and business development…
Services
Activity
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Recently, I reconnected with someone from a previous chapter in my career. They’re facing what no professional should have to endure a hostile work…
Recently, I reconnected with someone from a previous chapter in my career. They’re facing what no professional should have to endure a hostile work…
Liked by Cindy Gersch
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One week from today, my firstborn leaves for college. I’ve been bracing for this moment for 18 years, but now that it’s here… I’m not sure my heart…
One week from today, my firstborn leaves for college. I’ve been bracing for this moment for 18 years, but now that it’s here… I’m not sure my heart…
Shared by Cindy Gersch
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Hirewell would like to congratulate Nicholas Dudley on his new position with Renovo Financial. Thank you also to Renovo Financial for trusting…
Hirewell would like to congratulate Nicholas Dudley on his new position with Renovo Financial. Thank you also to Renovo Financial for trusting…
Liked by Cindy Gersch
Experience
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Education
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Innovation Experience Israel
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An innovative program geared towards generating business for entrepreneurs through immersion programs in the Israeli ecosystem.
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Volunteer Experience
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Memorial Day Program Director
wear blue: run to remember
- 3 years 8 months
Health
I lead the largest wear blue event of the year, it's annual Memorial Day run. The role includes developing strategies to help the event grow, creating messaging, identifying sponsorships and supporting running meet-ups. wear blue:run to remember is a national nonprofit running community that honors the service and sacrifice of the American Military. wear blue: run to remember exists for the fallen, for the fighting and for the families. www.wearblueruntoremember.org
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Founder/Board Member
Hunt Heroes Foundation
- 1 year 10 months
Human Rights
Founded and served as secretary for the Hunt Heroes Foundation (HHF), a non-profit organization which focuses its efforts on supporting the military men and women who live throughout this great nation. HHF encourages growth and development by funding projects that address community challenges in the areas of health, education, housing and overall community support. Its focus is to improve the quality of life for military families who sacrifice so much day-in and day-out. Within its first two…
Founded and served as secretary for the Hunt Heroes Foundation (HHF), a non-profit organization which focuses its efforts on supporting the military men and women who live throughout this great nation. HHF encourages growth and development by funding projects that address community challenges in the areas of health, education, housing and overall community support. Its focus is to improve the quality of life for military families who sacrifice so much day-in and day-out. Within its first two years, the HHF raised and donated more than $200,000 to military organizations and individuals.
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Public Relations Volunteer
Fibromuscular Dysplasia Society of America
- 3 years 1 month
Health
Supporting FMDSA the only non-profit organization that focuses on researching and funding the under-researched, unfamiliar disease of fibromuscular dysplasia. As the PR volunteer, I help the Executive Director with press releases and media pitches as needed.
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Secretary
JellyRoll Gift of Life
- Present 4 years
Health
Currently secretary of the charity helping to support all administrative duties.
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Founder/Marketing
Hunt Heroes Foundation
- 3 years 6 months
Social Services
Founded Hunt Heroes Foundation, an organization that helps support military members and their families. Helped with all components including developing by-laws, board members, marketing, all events, all fundraisers, website, social media, etc.
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Marketing
Lend Lease Community Fund
- 3 years 8 months
Social Services
Help create Actus Lend Lease only nonprofit that directly supported military members and their families. Did all marketing for charity including organizing fundraisers, developing the website, collateral, social media, press releases, etc.
Publications
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Following My Dreams
My Story
See publicationCindy Gersch discusses her journey of being diagnosed with an extremely rare, potentially fatal chronic disease. Fibromuscular dysplasia has caused her to be on multiple medications, have two brain aneurysms and be in daily pain. However, it's taken so much more from her than that. From losing her husband of 17 years, to her corporate job and many, many "friends:" in between. This story discusses how even through it all, Cindy perservered. Starting her own award-winning business and overcoming…
Cindy Gersch discusses her journey of being diagnosed with an extremely rare, potentially fatal chronic disease. Fibromuscular dysplasia has caused her to be on multiple medications, have two brain aneurysms and be in daily pain. However, it's taken so much more from her than that. From losing her husband of 17 years, to her corporate job and many, many "friends:" in between. This story discusses how even through it all, Cindy perservered. Starting her own award-winning business and overcoming setbacks demonstrating the power of believing in oneself. THis book not only shares her story but offers advice for those feeling stuck, struggling with medical gaslighting an more. Cindy shares her ideas, guidance and advice for other "spoonies" or just anyone facing life's challenges.
Honors & Awards
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Hermes Creative Award-Gold Winner
Hermes
Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing, and design of traditional and emerging media. Hermes Creative Awards recognizes outstanding work in the industry while promoting the philanthropic nature of marketing and communication professionals.
Cindy won the Gold Award for Electronic Media, Social Media, Interactive Media, Social Media, Twitter for her nomination on "How Twitter Saved JellyRoll's Life." The nomination…Hermes Creative Awards is an international competition for creative professionals involved in the concept, writing, and design of traditional and emerging media. Hermes Creative Awards recognizes outstanding work in the industry while promoting the philanthropic nature of marketing and communication professionals.
Cindy won the Gold Award for Electronic Media, Social Media, Interactive Media, Social Media, Twitter for her nomination on "How Twitter Saved JellyRoll's Life." The nomination focused on the strategy developed to help find former NFL Super Bowl winner, Lional "JellyRoll" Dalton a new kidney. Four months after the campaign began, a life-saving kidney.
Hermes Creative Awards is administered by the Association of Marketing and Communication Professionals (AMCP). The international organization consists of several thousand marketing, communication, advertising, public relations, digital media production, and freelance professionals. AMCP oversees awards and recognition programs, provides judges, and awards outstanding achievement and service to the profession. -
Vega Award---Centauri Award---Best Use of Stories
Vega Awards
This prestigious award honors excellence in websites, video, mobile, social, animation, marketing and podcasts. Super Bowl winner and Ravens Lional "JellyRoll" Dalton, find a new kidney. Four months after we were hired, JellyRoll underwent a successful kidneytransplant.
Lional is still helping others with kidneydisease through his nonprofit organization, JellyRoll GIft of Life. -
Best Marketing Agency
Best of Small Businesses
The Best of Small Business Awards is America’s most prestigious honor that recognizes and celebrates the best small to mid-sized business visionaries. With several notable “Best of Small Business” categories to choose from, The Best of Small Business Awards is the largest Annual Business Recognition Program in the US.
NEU Marketing Group beat out dozens of other marketing agencies from around the United States to take home this prestigious award, which honors agencies that specialize in…The Best of Small Business Awards is America’s most prestigious honor that recognizes and celebrates the best small to mid-sized business visionaries. With several notable “Best of Small Business” categories to choose from, The Best of Small Business Awards is the largest Annual Business Recognition Program in the US.
NEU Marketing Group beat out dozens of other marketing agencies from around the United States to take home this prestigious award, which honors agencies that specialize in Advertising, Marketing, and Digital Marketing. Part of the award process was an online vote that allowed each nominee to have clients vote for their firm. While this was not the deciding factor for the award, the votes did play a part in the final decision. -
PHMA Excellence in Writing Award
PHMA
Award given out for best article written for the 2008 year for their magazine, Defense Communities.
Languages
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English
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Organizations
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Ripe Metrics
Advisory Board Member
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ULI
Member
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NAA,
MHPI Legislative Committee Lead
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CREW
Member
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SMPS
Member
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APMP,
Member
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PHMA
Member
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Recommendations received
12 people have recommended Cindy
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This week marks a milestone I'm incredibly proud to share: the release of wear blue: run to remember's first Impact Report! 🎉 As Chief Development…
This week marks a milestone I'm incredibly proud to share: the release of wear blue: run to remember's first Impact Report! 🎉 As Chief Development…
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⬇️ ⬇️ ⬇️ Check out this new role in Charlotte - call Matt for details!
⬇️ ⬇️ ⬇️ Check out this new role in Charlotte - call Matt for details!
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DEVELOPMENT SEARCHES ARE NOT ALL DEAD (at least not at Hirewell) VP of Development, Multifamily, Central Florida Hirewell has been exclusively…
DEVELOPMENT SEARCHES ARE NOT ALL DEAD (at least not at Hirewell) VP of Development, Multifamily, Central Florida Hirewell has been exclusively…
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The Japan–Australia relationship remains one of our most enduring and mature in the Asia Pacific. Grounded in trust, shared values and decades of…
The Japan–Australia relationship remains one of our most enduring and mature in the Asia Pacific. Grounded in trust, shared values and decades of…
Liked by Cindy Gersch
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Today is Gold Star Children's Day. As I think about my three teenagers tackling their morning—one done with a 5:30 am wrestling session, another…
Today is Gold Star Children's Day. As I think about my three teenagers tackling their morning—one done with a 5:30 am wrestling session, another…
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Grateful to be a part of the 2025 San Diego Military Summit - an event that grows more impactful every year. It’s truly inspiring to see hundreds…
Grateful to be a part of the 2025 San Diego Military Summit - an event that grows more impactful every year. It’s truly inspiring to see hundreds…
Liked by Cindy Gersch
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Yes! Call me about this unique opportunity in Greenville, SC. Thank you, Jon for the shoutout!
Yes! Call me about this unique opportunity in Greenville, SC. Thank you, Jon for the shoutout!
Liked by Cindy Gersch
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Winter is coming. 🥶 Our Nike Rivalries uniform drops August 28: bufbills.co/4o0YBs9
Winter is coming. 🥶 Our Nike Rivalries uniform drops August 28: bufbills.co/4o0YBs9
Liked by Cindy Gersch
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🌄 Over the weekend, we achieved a major milestone in our journey—flying towers for the brand-new gondola at Deer Valley East Village! This isn’t…
🌄 Over the weekend, we achieved a major milestone in our journey—flying towers for the brand-new gondola at Deer Valley East Village! This isn’t…
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