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I am Founder and CEO of DIGITS, an omnichannel retail media agency. DIGITS works…
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Articles by David
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You can win Target digital in 5 steps
You can win Target digital in 5 steps
Since the 90's we've been waiting for the internet to change how we shop. And even though it dominates the headlines…
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Meet Roundel: DIGITS top takeaways
Meet Roundel: DIGITS top takeaways
In a surprising and courageous announcement last week, Target announced it is re-branding TMN (Target Media Network) as…
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Why are most brands still bad at Target.com listings?
Why are most brands still bad at Target.com listings?
I had the privilege of speaking at Cue4 last week. It was a great event with a ton of discussion on the future of…
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Top DIGITS takeaways from Mary Meeker Internet Trends Report
Top DIGITS takeaways from Mary Meeker Internet Trends Report
I read the Mary Meeker report every year. It is a great summary of the macro trends shaping our work and our life.
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DIGITS brand clients outpace Cartwheel growth by 7 times
DIGITS brand clients outpace Cartwheel growth by 7 times
In Q1 2018, DIGITS clients outpaced the average Cartwheel performance by 7 times vs other national brands. These…
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Digits Launches Active Shopper Marketing Media Product
Digits Launches Active Shopper Marketing Media Product
Digits is excited to announce the launch of a new media product called Active Shopper Marketing (ASM). ASM combines the…
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Digits Agency Adds 3 Account Directors
Digits Agency Adds 3 Account Directors
I'm proud to announce that Digits has expanded to cover the growing needs in the mobile 1-1 promotion industry. We now…
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Launching Digits Agency! Helping brands drive sales through digital promotions.
Launching Digits Agency! Helping brands drive sales through digital promotions.
I'm excited to announce that I've left Target to start my own consulting agency - digitsagency.com! Digits will provide…
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Alcohol retail media is not for the faint of heart. It is one of the most complex categories we work in, with fragmentation across retailers, tough…
Alcohol retail media is not for the faint of heart. It is one of the most complex categories we work in, with fragmentation across retailers, tough…
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My prediction for the future of retail stores: Think of your store like a giant robot. AI is the brain. Perceptual AI and devices are the senses…
My prediction for the future of retail stores: Think of your store like a giant robot. AI is the brain. Perceptual AI and devices are the senses…
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I still remember my first Grocery Shop years ago (it was only the second one ever!) - walking in and thinking "FINALLY! These are my people!" Back…
I still remember my first Grocery Shop years ago (it was only the second one ever!) - walking in and thinking "FINALLY! These are my people!" Back…
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We’re proud to announce that Brian Monahan, SVP, Media, Albertsons Media Collective, is the latest recipient of Ascendant Network’s Retail Media…
We’re proud to announce that Brian Monahan, SVP, Media, Albertsons Media Collective, is the latest recipient of Ascendant Network’s Retail Media…
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One of the biggest challenges for alcohol retail media has always been conversion friction. You’ve probably seen it. A “Shop Now” button on an ad…
One of the biggest challenges for alcohol retail media has always been conversion friction. You’ve probably seen it. A “Shop Now” button on an ad…
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Proud to announce the launch of Signal to Summit Consulting. I believe great measurement and strategy don’t just drive business results — they build…
Proud to announce the launch of Signal to Summit Consulting. I believe great measurement and strategy don’t just drive business results — they build…
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Just wrapped another Ascendant Network Bootcamp and wow, what a couple of days. This one reinforced why I love being in retail media. The…
Just wrapped another Ascendant Network Bootcamp and wow, what a couple of days. This one reinforced why I love being in retail media. The…
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Our new partnership with Katie’s Pizza is another exciting moment in our journey of bringing style and swagger to Food and Beverage at Target! This…
Our new partnership with Katie’s Pizza is another exciting moment in our journey of bringing style and swagger to Food and Beverage at Target! This…
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New York Fashion Week was a powerful stage for Apparel & Accessories. Our team brought a Target style tailgate to the High Line, where game day…
New York Fashion Week was a powerful stage for Apparel & Accessories. Our team brought a Target style tailgate to the High Line, where game day…
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➡️ 𝐈𝐧𝐬𝐭𝐚𝐜𝐚𝐫𝐭 𝐱 𝐕𝐫𝐨𝐨𝐦 𝐃𝐞𝐥𝐢𝐯𝐞𝐫𝐲: https://lnkd.in/g7_ywMJf The Instacart-Vroom Delivery partnership provides Instacart Carrot…
➡️ 𝐈𝐧𝐬𝐭𝐚𝐜𝐚𝐫𝐭 𝐱 𝐕𝐫𝐨𝐨𝐦 𝐃𝐞𝐥𝐢𝐯𝐞𝐫𝐲: https://lnkd.in/g7_ywMJf The Instacart-Vroom Delivery partnership provides Instacart Carrot…
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🚀 Poppi is hiring and looking for an Associate Retail Media Manager to help us crush it across Amazon, Walmart, and Instacart. If you’re a retail…
🚀 Poppi is hiring and looking for an Associate Retail Media Manager to help us crush it across Amazon, Walmart, and Instacart. If you’re a retail…
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It's time! I'm excited for the upcoming Groceryshop event. I'll be there with Matt Van Gilder and Ben Wynkoop from NexChapter ready to chat all…
It's time! I'm excited for the upcoming Groceryshop event. I'll be there with Matt Van Gilder and Ben Wynkoop from NexChapter ready to chat all…
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