From the course: B2B Marketing on LinkedIn

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Generate leads with LinkedIn Sales Navigator outbound prospecting

Generate leads with LinkedIn Sales Navigator outbound prospecting - LinkedIn Tutorial

From the course: B2B Marketing on LinkedIn

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Generate leads with LinkedIn Sales Navigator outbound prospecting

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- [Instructor] I remember my first time opening LinkedIn Sales Navigator, I said, "Wow, these search capabilities are awesome." But then I quickly had to ask, okay, now what do I do with it? LinkedIn Sales Navigator is a powerful tool for finding and connecting with high value prospects. In this video, we'll cover how to get started with Sales Navigator, how to use advanced search capabilities, and how to personalize your outreach to generate more leads. First, start by setting up save searches and lead lists. Save searches lets you monitor new prospects that match your criteria without needing to manually search each time. Lead lists help you stay organized, keeping track of prospects you want to prioritize. For example, you can create a save search for marketing directors at mid-size companies in your region. Then every time someone matches that search, you'll get an alert assuring no potential lead slips through the cracks. Sales Navigator's advanced search filters allow you to…

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