From the course: Creating Inspiring Content on Uninspiring Days Nano Tips with Salina Yeung
Choose your content types
From the course: Creating Inspiring Content on Uninspiring Days Nano Tips with Salina Yeung
Choose your content types
- It's time to choose how to deliver your content. Here are the most common seven content formats. Text polls, long form blog articles, image polls, video content, email marketing, document or carousel polls, and webinars. Why are the content types so important? The way you format your content helps with scaling. Content creation becomes easier and faster when you have a variety of content to create, reusable structure for content, and repeatable processes that make scaling easier. So let's break down the content specialties into three categories to help you to decide which specialty you connect with based on your natural gifts and talents. You are a writer. You enjoy writing. Writing doesn't scare you, and you feel so comfortable about expressing through text. Then consider text posts only, long form blog article, and email marketing. You're a designer. You enjoy putting graphics together. You're creative by trade. Then consider image with text and document carousel polls, easy to do it via the tool Canva. You are a public speaker. You enjoy expressing yourself via video and you're not camera shy. Consider videos and webinars. Choose the specialty that aligns with you to kickstart your content creation journey. There you have it. Stop being a one-trick pony when it comes to your content creation. Don't just stick to one kind of content. Keep it creative and fun.