From the course: Design Aesthetics for Web Experiences
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Encouraging interaction with closure
From the course: Design Aesthetics for Web Experiences
Encouraging interaction with closure
- [Instructor] I love this next principle because it kind of happens automatically in our minds when the right conditions are set. Number three on our list is Closure, which you can use with intention to encourage user interaction. The idea behind this Gestalt principle is that our brains see partially hidden objects as continuous with the whole. This means that even when part of something is hidden from view, our minds will naturally fill in any gaps in something that we see. That's because we can imagine what the whole looks like and accept it as such, even when it may not in fact be there. The most popular example of this idea from a design perspective is the Olympic Rings logo made from an apparent set of interlocking circles like these. We imagine each of the rings as continuous whole shapes, even though we can't see beneath any of the overlapping parts. To better understand this concept, let me introduce you to my unique beard analogy. Suppose you have a friend with a beard whom…
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Understanding Gestalt theory basics2m 50s
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Employing similarity to improve user experience4m 14s
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Establishing a sense of flow with continuation4m 43s
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Encouraging interaction with closure4m 54s
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Designing intuitive forms with proximity6m 9s
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Improving readability with figure-ground6m 30s
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Making balanced layouts with symmetry and order3m 34s
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