From the course: Ecommerce Marketing with Generative AI
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Streamline video production with generative AI
From the course: Ecommerce Marketing with Generative AI
Streamline video production with generative AI
- One of the most effective ways to reach your customers is with video that shows your brand's personality. You can demonstrate your products, offer helpful how-to ideas, talk about trends, collaborate with creators, or create short social media stories. But video creation can be time-consuming and expensive, that is until generative AI. You can use many AI tools to help streamline your video process. For instance, you could brainstorm ideas or edit your script on ChatGPT, Copilot, Gemini, or Claude. You could create product images or lifestyle photos with a text-to-image app. Then there are GenAI tools that let you describe scenes, and they generate a video of what you imagine. Mind you, the outputs aren't perfect yet, so you want to pay close attention to ensure that one of your people doesn't have an extra arm. You can also create a synthetic avatar to represent your brand or a digital twin of your spokesperson. Then enter your script, add the background you want, and you'll have…
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