From the course: Ecommerce with Facebook and Instagram

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Creating your own Facebook Group

Creating your own Facebook Group

- [Instructor] Creating a group on Facebook can be a great way to actually drive brand awareness. It can also create a hub for your current customers, and, potentially, entice them to buy again. So you get that recurring business. If you have a place where they can actually communicate with each other, answer each other's questions, and feel all like they are part of a community, this can really help you to drive additional sales back to your e-commerce store. So when you go to Menu, you want to look underneath the Create tab, and you can actually go ahead and create your own group. So you can decide whether you want this to be an open group or closed group. So you can decide whether or not you want it to be just people who are your customers, your current customers, or you can make this an open group so people can search and discover and find your group on Facebook. So you can choose your group name. So I'm just going to put Test here. And you can also choose your privacy. So again…

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