From the course: The AI-Driven Customer Service Representative

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Using AI ethically and securely

Using AI ethically and securely

- [Instructor] AI can be a powerful teammate, but it comes with responsibility. When you use AI in customer service, you're handling others' data, preferences, and sometimes even emotions. So using AI ethically and securely isn't optional. It's essential. Let's briefly cover a few key principles. First, be transparent. If AI is part of the interaction, let the customer know. You don't need a tech explanation. Just say something like, "You're getting a quick response from our AI assistant. This helps us respond faster, and I'm right here if you'd prefer to chat directly." Being upfront builds trust. Second, protect sensitive data. Just because a tool is accessible doesn't mean it's appropriate for sensitive or confidential information. Be mindful of uploading confidential or proprietary information, whether about customers or your company, into any AI tool. Always use tools that are approved by your company and designed with privacy in mind. Before using a tool, do three quick checks…

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