From the course: Using AI Tools for UX Design

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Creating hero imagery with Midjourney

Creating hero imagery with Midjourney

From the course: Using AI Tools for UX Design

Creating hero imagery with Midjourney

- [Instructor] Okay, so I have some good news. I met with the client and we now have some direction. So after using Midjourney to very quickly create some concepts, I was able to go to the client with these three concepts. I called it dark, light, and illustrative just to get some feedback from them. Like we said early on, all we were trying to do was try and get them to give us some kind of direction since they have not previously to this point given us any kind of specifics. So just quick notes. The dark theme, they thought it felt too old, too dark and dreary. They didn't like the image being too abstract of just a random shot of a street or a cafe. The light theme, they really liked the high resolution imagery, the product imagery, so the closeup of the coffee cup with the coffee beans. They also liked the transparent navigation at the top and they also were feeling the blue, brown kind of color palette. So we have some good direction there. The illustrative theme, they really…

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