From the course: Virtual Events Essential Training
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Choose your virtual event platform
From the course: Virtual Events Essential Training
Choose your virtual event platform
- Your audience's experience of your event will depend on the way they consume it. And there are more and more event platforms available on the market all the time. So which one will you choose in order to provide the best viewing and participation experience for your audience? You can host a virtual event in a tool like Microsoft Teams or Google Meet if you just need some basic streaming features and a chat. But specialized platforms like Hopin, Cvent, or BigMarker nowadays are designing for more complex events with multiple speakers running at the same time, virtual sponsorship booths, and more. So how do you choose? Like everything in event planning, you want to consider your audience, your goal, any budget restrictions, and your brand personality. For example, if you're planning to have sponsors, you want a platform that allows for virtual sponsorship booths. If you are going to have multiple sessions running…
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