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Beyond the Application
A newsletter to help IP professionals be focused, feel inspired, and think strategically about business development
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Created by
Hetal Kushwaha
Supporting IP professionals and IP firms with building and growing their IP practice
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Published on Sep 15, 2025
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Branding, Relationship Building, and Growth: The Three Pillars of Business…
Hetal Kushwaha on LinkedIn
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Published on Aug 14, 2025
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Tell Better Stories: A Business Development Skill for IP Practitioners
Hetal Kushwaha on LinkedIn
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Published on Jul 19, 2025
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Three Ways to Level Up Your Business Development Game: For Intellectual…
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Published on Jun 12, 2025
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The Power (and Pitfalls) of Niching in IP Law
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Published on May 17, 2025
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Fact-Driven Growth: How Empirical Data Can Propel Your Business Development…
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