This acquisition has me fired up. [Check first comment]. Why? Because search and knowledge management has long been the Achilles’ heel of fast-moving ops teams. We live in our wikis, Confluence, Notion, Slack, and internal docs and yet still spend way too much time answering “Where can I find…?” or “What’s the latest process for…?” Dashworks is a game-changer here. It uses AI to unify company knowledge into one intelligent search bar. Imagine your sales reps, marketers, and CS team instantly finding answers without pinging ops or digging through scattered tools. With Dashworks integrated into HubSpot, I see 3 major wins: 1. Enablement at scale: AI answers directly in the CRM will boost rep efficiency and reduce onboarding time. 2. Search meets CRM context: Your team won’t just search file but they’ll get context-aware, relevant answers tied to deals, contacts, and workflows. 3. RevOps peace of mind: Less interruption, more self-service, and fewer gaps in adoption. This feels like the next step in building a truly intelligent, self-serve #CRM experience. HubSpot isn’t just becoming a system of record—it’s becoming a system of reason. Can’t wait to see how this unfolds. If you’re in RevOps or managing HubSpot at scale, now’s the time to think: How can you structure your internal knowledge to be AI-searchable and CRM-friendly? #HubSuperAdmin #HubCurious
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5mohttps://www.hubspot.com/company-news/hubspot-to-acquire-dashworks