Adrienne R. Lofton’s Post

I know I’m late to the party, let’s just say it’s been an eventful few months of being heads down in planning & execution mode! That said I am extremely honored to celebrate the one year mark of joining the Pixel leadership team!🙏🏾 Part of this milestone came with the launch of our beautiful products, introducing a redefined brand voice, launching our new “Ask More” campaign and having the opportunity to help re-imagine our annual launch event. Made by Google has always been a powerful platform to show the world what Pixel has to offer. But this year, as we stepped into our tenth generation, we knew it was time to revolutionize our approach. That all started with a simple idea: to challenge convention and bring our products & brand to life through an unmissable consumer-first experience. Our mission in all of this work is to wake consumers up to a better alternative, as we challenge them to ‘step outside their comfort phone’ to experience what’s possible with Google Pixel. Guided by a belief in pushing against the status quo, we threw out the traditional tech keynote playbook. And instead took a calculated risk of creating a consumer-focused show highlighting how simple it is to access our latest features & game-changing AI. By partnering with authentic creators & celeb talent, we translated key product use cases into culturally relevant moments, making technology both entertaining & relatable. Now, we knew shaking up the expected format would not please everyone and there would be valuable learnings as we built something new. Through this journey I've never seen a team so ready to take on this challenge with unmatched passion, courage & energy making every long night & challenging moment worth it. We knew that our first step into this new space would not be perfect but it will be worth it. My deepest gratitude goes the brilliant Googlers who poured their hearts into bringing this vision to life. Helping to lead the production of such a critical moment while attempting to serve as talent was a new challenge I won’t soon forget!🤞🏾😅 I cannot express how deep an honor it was to share the stage with such power-house Teammates.  MASSIVE gratitude to Lorraine Twohill, Rick Osterloh, Nicholas Drake, Tara Back, Shakil Barkat & Sameer Samat for your unwavering trust & support. Special thank you to Kyle Monson & Steve Maler for helping me conquer stage jitters. Lauren Gellman Farrington, Zach Overton, Jackie Titus, Anissa Mak, Philip McDougall, Marcelo Alba, Ava Rose Bysiewicz Donaldson, & Elissa Brown for your team leadership & always charging forward. Elise Conway for being the rockstar that keeps us (a la me) calm, intentional and somehow always laughing under pressure. And to the xFN team that is simply too deep to name one by one. Here's to continuing our journey of building unbreakable relationships with consumers and shaping an AI future that is accessible & relatable to all. #MadeByGoogle #GooglePixel #Android #Google #Gemini