Audacy, Inc.’s Post

Transcript

So Odyssey has a pretty unique history moving from radio and broadcasting into podcasting. What's been the most rewarding and also potentially challenging part of that transition? I would say the rewards are much bigger than the challenges. So I'll start with the challenges. I think a company that is, you know, so dispersed, it's not like if I want to talk to the sales people, I go in one room and I talk to the sales people. I can go in one room and talk to our national enterprise sellers and that's great. And that, you know, gets a lot of the job done, but. I was just in San Diego and I met this woman, Erica, who is a local San Diego seller and the brand Vuori is based in San Diego and she runs, you know, a huge account with them. Or, you know, Tecovas has become a big account for us. And that was a brand that one of our regional sellers in the South brought on. It's a pro and a con, right? It's a pro in that we have really, you know, far reaching tentacles to bring in a lot of opportunities. But it's hard in that, you know, we're kind of just now in the past. Year at a place where all of our local sellers are enabled to sell into podcasts. So you know, the learning curve is, you know, a a slower ramp than if we just had like 5 people in one central office. I wish I could go and sit with them all all the time, but it's also a pro because we are able to. Actually introduce more brands into the podcasting space that aren't already there because we have those local relationships. If you'd like to hear the rest of this episode, please search podcast perspectives on Spotify, Apple Podcasts, or wherever you listen to podcasts. Make sure to hit subscribe.