How data centres can be more sustainable and efficient

Data centres power the digital world, but at what cost? 🤔 💡 As technology drives global growth, optimising energy consumption in data centres is no longer optional, it's essential for both sustainability and business efficiency. With data centres accounting for around 1.5-2% of global electricity use (source: Nature.com), every efficiency gain counts. Advanced cooling techniques, such as liquid cooling, can dramatically reduce energy consumption. Virtualising servers maximises hardware use, cutting the need for additional machines. Renewable energy, from solar to wind, also offers a clear path to reducing costs and carbon footprint, UK companies like BT are already leading the way, aiming for 100% renewable electricity by 2025. Investing in smarter, greener infrastructure isn't just good for the planet, it's good for business. Start evaluating your energy strategies today to drive efficiency and sustainability 🚀 How is your organisation approaching data centre efficiency? 💭 #TDATelecoms #DataCentre #Innovation

𝗗𝗜𝗦𝗧𝗥𝗜𝗕𝗨𝗧𝗘𝗗 𝗕𝗘𝗦𝗦: 𝗔𝗗𝗗𝗥𝗘𝗦𝗦𝗜𝗡𝗚 𝗠𝗢𝗗𝗘𝗥𝗡 𝗘𝗡𝗘𝗥𝗚𝗬 𝗗𝗘𝗠𝗔𝗡𝗗𝗦 𝗔𝗠𝗜𝗗𝗦𝗧 𝗚𝗥𝗜𝗗 𝗟𝗜𝗠𝗜𝗧𝗔𝗧𝗜𝗢𝗡𝗦 Darren Green, CEO of Chair Capital, offers a prescient analysis of the mounting challenges facing the world’s power grids. His paper highlights how aging infrastructure, originally designed for past decades, is struggling to keep pace with the accelerating energy demands of digital technologies such as data centers and AI workloads. - Data center energy consumption is expected to more than double by 2030, with global facilities already using roughly 1.5% of the world’s electricity in 2024. - Europe’s grid faces significant modernization needs, with one-third of its infrastructure over 40 years old, requiring an estimated €584 billion investment. - The next-generation AI chips operate at power levels around 1,200 watts per chip, a substantial increase from traditional CPUs, adding pressure on utilities. - Utilities worldwide are often hindered by economic models that incentivize costly, bespoke solutions rather than scalable, efficient modernization. A key solution emerging from the report is the advancement of 𝗗𝗜𝗦𝗧𝗥𝗜𝗕𝗨𝗧𝗘𝗗 𝗕𝗔𝗧𝗧𝗘𝗥𝗬 𝗘𝗡𝗘𝗥𝗚𝗬 𝗦𝗧𝗢𝗥𝗔𝗚𝗘 𝗦𝗬𝗦𝗧𝗘𝗠𝗦 (𝗕𝗘𝗦𝗦), particularly behind-the-meter installations. These distributed energy storage solutions reduce strain on centralized grids, improve operational flexibility, and provide reliable power continuity during grid disturbances. This approach is critical given the slow pace and complexity of traditional grid upgrades. Companies like 𝗣𝗨𝗥 𝗘𝗡𝗘𝗥𝗚𝗬 are pioneering distributed BESS deployment at homes and commercial-industrial sites, fostering enhanced energy security, comfort, and productivity for users while addressing current grid infrastructure scaling challenges. Chair Capital’s analysis underscores that while the global grid transformation is underway, industrial customers are increasingly looking beyond utilities, embracing scalable, standardized power solutions for a more resilient energy future. Explore more about 𝗗𝗜𝗦𝗧𝗥𝗜𝗕𝗨𝗧𝗘𝗗 𝗕𝗘𝗦𝗦 innovations at 𝗣𝗨𝗥 𝗘𝗡𝗘𝗥𝗚𝗬 by visiting www.pureenergy.co.in Darren Green Chair Capital #PuREPower #EnergyInfrastructure #DistributedEnergyStorage #BatteryEnergyStorage #GridModernization #DataCenterEnergy #BehindTheMeter #BESS #RenewableIntegration #UtilityChallenges #CleanEnergySolutions

The future of #DataCenters might not just be about storing data... 👨💻 It might also be about storing energy!⚡ As the electricity demand of data centers and AI Factories surges, the industry faces a clear challenge: how to grow without overwhelming the grid. The answer? Partnership. Forward-looking operators are starting to partner with utilities, becoming active participants in the energy ecosystem – generating, storing, and even sending power back to the grid. In this LinkedIn article, Ciaran Flanagan shares why it’s time to see data centers not just as energy consumers, but as grid-interactive #EnergyAllies. Read his full take here: https://sie.ag/6Ekd5W Have you noticed data centers already shifting from “taking” to “giving”? Do you see them becoming future grid resources? #TechnologyWithPurpose

The future of #DataCenters might not just be about storing data... 👨💻 It might also be about storing energy!⚡ As the electricity demand of data centers and AI Factories surges, the industry faces a clear challenge: how to grow without overwhelming the grid. The answer? Partnership. Forward-looking operators are starting to partner with utilities, becoming active participants in the energy ecosystem – generating, storing, and even sending power back to the grid. In this LinkedIn article, Ciaran Flanagan shares why it’s time to see data centers not just as energy consumers, but as grid-interactive #EnergyAllies. Read his full take here: https://sie.ag/6Ekd5W Have you noticed data centers already shifting from “taking” to “giving”? Do you see them becoming future grid resources? #TechnologyWithPurpose

The future of #DataCenters might not just be about storing data... 👨💻 It might also be about storing energy!⚡ As the electricity demand of data centers and AI Factories surges, the industry faces a clear challenge: how to grow without overwhelming the grid. The answer? Partnership. Forward-looking operators are starting to partner with utilities, becoming active participants in the energy ecosystem – generating, storing, and even sending power back to the grid. In this LinkedIn article, Ciaran Flanagan shares why it’s time to see data centers not just as energy consumers, but as grid-interactive #EnergyAllies. Read his full take here: https://sie.ag/6Ekd5W Have you noticed data centers already shifting from “taking” to “giving”? Do you see them becoming future grid resources? #TechnologyWithPurpose

The future of #DataCenters might not just be about storing data... 👨💻 It might also be about storing energy!⚡ As the electricity demand of data centers and AI Factories surges, the industry faces a clear challenge: how to grow without overwhelming the grid. The answer? Partnership. Forward-looking operators are starting to partner with utilities, becoming active participants in the energy ecosystem – generating, storing, and even sending power back to the grid. In this LinkedIn article, Ciaran Flanagan shares why it’s time to see data centers not just as energy consumers, but as grid-interactive #EnergyAllies. Read his full take here: https://sie.ag/6Ekd5W Have you noticed data centers already shifting from “taking” to “giving”? Do you see them becoming future grid resources? #TechnologyWithPurpose

The future of #DataCenters might not just be about storing data... 👨💻 It might also be about storing energy!⚡ As the electricity demand of data centers and AI Factories surges, the industry faces a clear challenge: how to grow without overwhelming the grid. The answer? Partnership. Forward-looking operators are starting to partner with utilities, becoming active participants in the energy ecosystem – generating, storing, and even sending power back to the grid. In this LinkedIn article, Ciaran Flanagan shares why it’s time to see data centers not just as energy consumers, but as grid-interactive #EnergyAllies. Read his full take here: https://sie.ag/6Ekd5W Have you noticed data centers already shifting from “taking” to “giving”? Do you see them becoming future grid resources? #TechnologyWithPurpose

The future of #DataCenters might not just be about storing data... 👨💻 It might also be about storing energy!⚡ As the electricity demand of data centers and AI Factories surges, the industry faces a clear challenge: how to grow without overwhelming the grid. The answer? Partnership. Forward-looking operators are starting to partner with utilities, becoming active participants in the energy ecosystem – generating, storing, and even sending power back to the grid. In this LinkedIn article, Ciaran Flanagan shares why it’s time to see data centers not just as energy consumers, but as grid-interactive #EnergyAllies. Read his full take here: https://sie.ag/6Ekd5W Have you noticed data centers already shifting from “taking” to “giving”? Do you see them becoming future grid resources? #TechnologyWithPurpose

The future of #DataCenters might not just be about storing data... 👨💻 It might also be about storing energy!⚡ As the electricity demand of data centers and AI Factories surges, the industry faces a clear challenge: how to grow without overwhelming the grid. The answer? Partnership. Forward-looking operators are starting to partner with utilities, becoming active participants in the energy ecosystem – generating, storing, and even sending power back to the grid. In this LinkedIn article, Ciaran Flanagan shares why it’s time to see data centers not just as energy consumers, but as grid-interactive #EnergyAllies. Read his full take here: https://sie.ag/6Ekd5W Have you noticed data centers already shifting from “taking” to “giving”? Do you see them becoming future grid resources? #TechnologyWithPurpose

The future of #DataCenters might not just be about storing data... 👨💻 It might also be about storing energy!⚡ As the electricity demand of data centers and AI Factories surges, the industry faces a clear challenge: how to grow without overwhelming the grid. The answer? Partnership. Forward-looking operators are starting to partner with utilities, becoming active participants in the energy ecosystem – generating, storing, and even sending power back to the grid. In this LinkedIn article, Ciaran Flanagan shares why it’s time to see data centers not just as energy consumers, but as grid-interactive #EnergyAllies. Read his full take here: https://sie.ag/6Ekd5W Have you noticed data centers already shifting from “taking” to “giving”? Do you see them becoming future grid resources? #TechnologyWithPurpose