When others hesitate, innovative companies make strategic moves. Like Siemens pushing circular activities. Why do they do so? Because it makes economic sense. In our new episode, Dr. Eva Riesenhuber from Siemens, Ansgar Kriwet from Festo, Patric Tullio from BMW Group, Dr. Lukas Biedermann from SPARETECH, and moderator Niclas-Alexander Mauss from CIRCULAR REPUBLIC talk about what circularity in electronics and automation means. What Eva describes in this clip reflects a broader message from the panel: circularity is no longer a side initiative. It is key to a competitive strategy once scaled with intention. This is what companies are already doing in practice: 🧠 Using digital twins and product data to support repair, reuse, and informed end-of-life decisions 📊 Choosing materials based on recyclability, cost, and functional performance ⚖️ Navigating trade-offs in R&D by using design guidelines to manage conflicting goals This episode was recorded at the CIRCULAR REPUBLIC FESTIVAL 2025 and is part of our series in partnership with CIRCULAR REPUBLIC. 🎧 Full episode available on the Circularity.fm website, Apple Podcasts, and Spotify. Link in the comments 👇 #CRF25 #CircularEconomy #Automation #Sustainability

Patrick Hypscher

Circular Business Strategist | Advisor | Podcaster | Consultant

1mo

Glad to see a big player like Siemens committing to circular economy - and combining it with commercial ambition! Dr. Ferdinand Revellio Caroline Cassignol Dr. René Bauer Ilaria Carrara Cagni Verena Keller

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