Cowrywise’s Post

On Saturday, we hosted another edition of The CX Blueprint at Cowrywise HQ, themed “Breaking the Script: CX Beyond the Playbook.” Our speakers, Oluwatobi Ojo, Chigozie Ochuba, and Tega Orherhe reminded us of something powerful: Playbooks are important, but they’re not enough. The real work of CX begins when we go off-script, when empathy, intuition, and flexibility take the lead. Key highlights: - Metrics matter, but stories matter more. - Culture shapes customer experience in Africa. - CX is an organisation-wide commitment. - Empowered teams create lasting loyalty. Thank you to everyone who joined us, and to our speakers for showing us that beyond the playbook, CX is ultimately about one thing: how you make people feel. 💙 #TheCXBlueprint #CustomerExperience #CX