We stopped pretending our product was perfect and started being honest about what it couldn't do. Trust became our actual sales strategy. Conversion rates went up 40%. Because prospects finally believed what we said about what it could do. Revolutionary concept, I know. While everyone else is busy crafting these elaborate "comprehensive solutions" that solve every problem except the ones that actually matter. Cameron BaSaing lessons on what it actually takes to create trustworthy GTM systems, from how you structure your product narrative to how consistently your team delivers on promises. "This won't magically fix your entire operation." "It won't integrate with that ancient system you refuse to replace." "And no, it won't make your team suddenly competent." Weird thing happened. They stopped looking for the gotcha moment in every demo. Started actually listening to what we could deliver. Because we already handed them the fine print upfront. Your prospects aren't idiots... they've just been burned by enough "game-changing platforms" that turned out to be expensive disappointments. When you're the vendor who admits your limitations before they discover them, they might actually believe your capabilities. Wild strategy: telling the truth. Share if you've ever trusted someone more because they told you what they couldn't do first 👇 https://lnkd.in/eRdFHDF5 #TrustInSales #TransparentMarketing #HonestBusiness #AuthenticSelling #SalesStrategy
In a GTM org, accuracy isn’t optional - it’s mission critical. With 5,000+ AI-driven queries answered weekly and hundreds of seller hours saved, Snowflake’s GTM AI Assistant proves that trustworthy AI isn’t about more data, but the right data. By curating context, enforcing precision, and embedding governance, teams cut prep time, reduce risk, and spend more time driving revenue and innovation. Looking to achieve the same? Read more: https://lnkd.in/gmTTHMig #Snowflake #GTMInnovation #Data
