You know how long this conversation has happened over the 25 years. It's that reactive, proactive, it's the, the heart of the system, the, the CMS or whatever it might be and being able to track work orders properly. And it, it, it goes on and on. It's the same. How do you as an organization begin to truly, and I mean truly impact the culture of these companies so that they don't continue to live in that? That chaotic environment, it's a horrible environment to be in your in your in. You're absolutely right. So the first thing I think is. You know, I don't there has to be a commitment from the leadership of our customer base and, and, and our customers that they want to change and then we can provide them the technology tools like emaint. We also have a fantastic training department. We do millions of dollars of training a year and we have different modules for where you are in your journey. Some people are more sophisticated, some people just need a little bit of coaching. But if you need, if you need a lot of help. We have we have offerings for that where we can take take you in, help you appropriately temp template tize e-mail correctly that meets your needs. You were talking about process maps before this, we got that. About that, you know, we, we, we, we talk about how we, how we can do the process mapping and then there's some elements of change management that need to occur on site. And again, we can help and support. Ultimately that organization has to the customer has to be vested in this. But we, we've done this 5500 times. So we know what, what, what good looks like and we can provide that, that level of support as well. What's interesting is because there's a ton of people hanging their shingles out there, I can do. Because I can do that. I can what what gives me comfort and confidence is every time I have a conversation with somebody within Fluke, there is there's this depth of knowledge that that they possess and that gives me greater trust. I might not be in the marketplace for using Fluke, but I can tell you that that exists. So we have 750 professionals in the reliability division alone and. We have, we have very, very good generalists that work with our customers directly. But but rather than just hiring a basic firm that may be a sole provider who's an expert, we got a bench. So if you tell me, I'll give you an example. We have a a large pharmaceutical customer that has some very, very unique needs in the in the life science space for calibration. We have our chief corporate metrologist literally wrote the standard of ISO 17. I'm drawing a blank on the exact regulation, but he literally wrote that standard. He was on the committee, the ISO committee that didn't love you got to love the people who write these standards. You know, they're, they're a different breed. God bless. So we're like, OK, let's get a conversation going. We can bring him in and he can, he can actually talk and advise you on, on, on what to do and how to be successful. And so so I don't, I think. Part of what's going and leaning on us and for most organizations, especially if you're early in your journey, we can, we can really pull, pull and tease this out in our bench strength across the board. You're listening to the Industrial Talk podcast network.