We were honored to have Marcus Wendt (Founder and CEO of FIELD.IO) who Zoomed in from remote Iceland to join us at Futurespaces last Thursday. He shared a captivating look at how he and the team at FIELD.IO are shaping some of today’s most expressive and adaptive brand systems. Through a series of vivid case studies, Marcus guided us into the evolving world of spatial AI experiences. Each project underscored what becomes possible when intelligence is fused with imagination: brand ecosystems that are not only technical feats but emotional invitations—alive, responsive, and grounded in generative systems, narrative, and user-centered design. From immersive environments to storytelling frameworks that adapt in real-time, Marcus made a compelling case for a future where brands don’t just speak—they breathe. The full recap of this conversation is available below, and the recorded talk is now live on the Futurespaces website. https://lnkd.in/gUrqMJte
