"Building AI: Listen to users, but also innovate"

View profile for Jed Ng

Pallo (Iterative W25)

"Talk to your users before building anything" I used to treat this advice as the gospel, but in the AI age, everything is so novel that no one knows what's possible, and therefore have no idea what to ask for. Before ChatGPT no one was asking for an all-knowing AI, they just bashed their head on Google until they got what they wanted. Another quote that sums this up is "If we asked people what they wanted, they would've said faster horses". So is the solution just to build? Not exactly. For Check, we wondered why parents and students were paying copious amounts for tuition, despite a PhD-level answering machine at their fingertips. We realised students needed an AI that teaches, not just answers. And one designed for the rigour and specificity demanded by their syllabi. So find a market that's underserved by current solutions, and don't be afraid to build something people didn't know they needed. Sometimes the best products solve problems users couldn't even articulate.

Chris Gunawan

Founder @ High Five | Helping tech companies hire and pay teams across Southeast Asia 🚀

3w

Another quote I love is "the mind not know what the tongue wants" - fried chicken and waffles doesn't make sense but it's delicious. This is relevant to building product. Users often don't know what solutions they want or need. Product discovery should be focused around identifying problems, pain and willingness to pay.

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