Struggling to book meetings? Getting ghosted? Want to sell without pushing, convincing, or begging? Read this profile.
I have a friend who’s a data analyst. He got laid off. Instead of rushing back into the job market, I encouraged him to start his own company as a fractional data analyst. Here’s the plan we mapped out: 1. Find companies hiring full-time data analysts. Job postings are a list of problems waiting to be solved. 2. Read the job description carefully. Pull out the key responsibilities and deliverables. 3. Send a 2 minute Loom video. Show them you have done those exact tasks and at a fraction of the cost of a full-time hire. Use real examples of your work tied. 4. Follow up twice. Not pushy, just a simple reminder that you can solve their problem. Use a low risk offer. 5. Reach out to 15 new companies a day. 6. Rinse and repeat. Every day builds momentum. This isn’t theory. It’s how you turn a layoff into a launchpad. Because sometimes the best next job… is the one you create for yourself.
What a refreshing perspective on turning a tough situation into an opportunity! I really like how actionable and focused your steps are—especially the idea of treating job postings as "lists of problems waiting to be solved.” That mindset shift alone could open doors not just for data analysts, but for many professionals navigating layoffs. The Loom video step also resonates. Personalization, and actually demonstrating value up front, seems like it would stand out in a crowded inbox. I imagine that would make it easier for companies to take a chance on someone new, even in a fractional role. Curious if your friend has found certain industries more open to fractional data work than others? And have you seen this approach work for other specializations too? Thanks for sharing such a proactive and empowering blueprint!
What I love here is the mindset shift Josh Braun. I see job postings not just as “open positions” but as problem statements waiting for solutions. Too often, we think the only path after a layoff is to compete in the same crowded funnel of applications, when in reality, many organizations are open to fractional or project-based solutions if the value is presented clearly. The step-by-step approach Josh outlines highlights something bigger: resilience isn’t about waiting for the perfect opportunity, it’s about creating momentum through action. Whether it’s a Loom video, a case study, or a low-risk trial project, those small proofs of value compound into trust — and trust is what ultimately opens doors. In a changing world of work, adaptability is the differentiator. A layoff can feel like a setback, but when reframed as a launchpad, it becomes the spark for entrepreneurial thinking and career reinvention. Sometimes the best opportunity doesn’t come from getting chosen — it comes from choosing yourself.
I love this Josh Braun. I wish LinkedIn would pin it to the top of the feed for anyone looking for a job.
Great idea!! Definitely! Using Loom videos is definitely a force multiplier both in outreach and job applications. I should take my own advice and do it more often! 😅
Simple but effective playbook
Love this approach, Josh Braun. A layoff doesn’t have to mean loss... it can be the spark for ownership. Fractional is the future.
Inspiring Josh Braun!
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4dUnlimited insight! Thank you for sharing. Can the same be done with sales too. Join an MSP on commission only.