We’ve all experienced it; a training session where the facts were there, but the delivery made them fade into the background. It’s hard to connect the dots. Now, think back to a time someone told you an impactful story. Were you drawn in? Can you remember how it made you feel? That’s where storytelling makes a difference. Storytelling evokes emotion, forges connections, and makes scientific content easier to remember and apply, whether it’s clinical data, disease states, or HCP conversations. Inside the article, ‘Beyond the Facts: How Storytelling Enhances Knowledge Retention’, we share: ‣ The pitfalls of “data dumping” and why facts alone aren’t enough ‣ How narrative design improves retention and learner engagement ‣ Real examples of storytelling in action, like using profiles, escape rooms, and immersive VR ‣ Why emotional connection boosts knowledge transfer and performance Read the full article → https://lnkd.in/g_inGFz6 #Storytelling #learningretention #pharmalearning #Metrix